Overview
Global Product Manager - China Market role at Fisher & Paykel Appliances.
Based at our East Tamaki Design Centre, Auckland, NZ.
You'll bridge our global product management function and the Haier China team, driving growth across all appliance categories for the Fisher & Paykel Brand and accelerating our expansion in the China luxury market.
This role is part of the Haier global brand journey to establish Fisher & Paykel as the #1 luxury brand in the China market.
What You'll Do
You'll leverage your deep experience in the New Zealand and China markets, fluency in Mandarin, and ability to influence stakeholders to translate our global vision into the China market.
Key responsibilities include :
Shaping and driving the China portfolio roadmap with product line leaders, aligning with Fisher & Paykel's strategy and goals.
Developing a deep understanding of the China competitive landscape and turning multiple data sources into genuine insights.
Ensuring flawless execution of our go-to-market plans by influencing Haier teams in China.
About You
Your success will be driven by your ability to lead by influence, negotiate effectively, and thrive in ambiguity.
You'll bring :
Fluency in Mandarin (spoken and written)
Experience in New Zealand and China markets with awareness of cultural factors impacting business in China
Proven ability to lead cross-functional teams and influence stakeholders
Skilled negotiator with commercial acumen
Background in premium and luxury product markets (advantageous)
Confidence in navigating uncertainty and establishing systems across organizations
Excellent communication and stakeholder management skills
Why Join Us?
As a Global Product Manager, you'll drive the strategic direction and growth of our product portfolios.
You will work closely with product line leaders in an integrated global product management team, ensuring our China portfolio roadmap progresses in line with our business strategy.
Your role will involve transforming data into actionable insights and ensuring our go-to-market plans are flawlessly executed.
You may have experience in product management, marketing, or product development within luxury or premium brands.
We value someone with proven skills in influencing stakeholders at all levels, sound communication and interpersonal skills, and proficiency in project management and prioritization.
You should be comfortable making decisions in uncertain environments.
In this role, you'll become a trusted category expert for the China market, leveraging your influence within the business and delivering outstanding outcomes.
You'll thrive in a hands-on environment, excelling at influencing stakeholders and driving results.
A bachelor's degree in business or a related field is preferred.
Possibly even an MBA?
What We Offer
We can give you the rare opportunity to move into a large, complex global organisation headquartered in NZ.
This role has diverse and exciting challenges and the chance to continually learn and develop.
Along with a competitive salary, flexible working, ongoing development, our leading Whanau / Family Leave policy and excellent growth and progression opportunities, as a valued member of our team you'll enjoy generous discounts on Fisher & Paykel and Haier products, life & disability insurance, discounted medical cover, & access to our superannuation scheme.
All this, coupled with great leadership and backed by a world leading heritage brand that is consistently ranked as one of New Zealand's most Trusted Brands... year after year.
Trusted Brands results : /
If you're passionate about innovation and international business, and ready to make a significant impact, we want to hear from you.
Please include your CV and short cover letter in both Mandarin and English telling us why F&P!
Apply now — applications close Monday, 25 August 2025
From the grandest of ideas to the smallest of details, every day we're turning our passion into performance and improving life through good design.
Fisher & Paykel is an Equal Opportunity Employer.
Employment decisions are made without regard to race, color, religion, national or ethnic origin, sex, sexual orientation, gender identity or expression, age, disability, or other characteristics protected by law.
Seniority level
Mid-Senior level
Employment type
Full-time
Job function
Marketing and Sales
Industries
Appliances, Electrical, and Electronics Manufacturing
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Product Manager • Auckland, Auckland, New Zealand