General Manager Buying Apparel

Company Description

The Warehouse Group (TWG) has become a Kiwi household name, and we proudly recognise the role that we play in communities throughout New Zealand. We are the largest general merchandise retailer in NZ across our The Warehouse, Warehouse Stationery & Noel Leeming brands.

We are at an exciting new phase of transformation. The retail world is changing faster than ever, and being responsive, commercially astute, and customer-led is at the heart of our strategy. Agility and collaboration are cornerstones of our work culture, empowering us to adapt swiftly and work seamlessly together. We are intentional about placing the right people in the right roles, allowing us to perform work that truly makes a difference.

Our Apparel Buying team plays a pivotal role in shaping the direction of our ranges. They make the affordable desirable by delivering products that are not only commercial and fit-for-purpose but that also speak to the diverse lifestyles of our customers.

We are now searching for a General Manager Buyer – Apparel : a visionary and commercially sharp leader who understands what great sourcing looks like, can navigate complexity with ease, and is passionate about delivering outcomes that have both customer and business impact.

Job Description

Based at our Auckland Support Office and reporting into the Executive General Manager – Merchandise , you will take ownership of the end-to-end apparel buying function. With around 8 weeks of travel per year required, you’ll stay connected to global markets, supplier networks, and emerging trends.

This is a hugely commercial and strategic role – one where you’ll set the vision for apparel, manage the P&L, and lead a highly talented team to deliver ranges that excite our customers and strengthen our market position. Your leadership will be instrumental in evolving how we design, source, and buy apparel, ensuring we remain relevant, competitive, and future-focused.

Key responsibilities include :

• Strategic leadership – setting and executing the buying and sourcing strategy across all apparel categories.
• P&L accountability – driving positive commercial outcomes through margin optimisation, sourcing efficiencies, and strong supplier partnerships.
• Team development – coaching, mentoring, and inspiring your team to grow capability and deliver at their best.
• Range direction – working with Buyers and Planners to shape head-to-toe apparel ranges that balance trend, function, and value.
• Stakeholder influence – building strong relationships across the business and with suppliers, bringing people on the journey with you.
• Innovation & improvement – leading high-priority projects that drive business improvement and customer impact.
• Customer focus : ensuring a customer-first mindset is embedded in all buying and sourcing decisions, driving ranges and experiences that truly resonate with New Zealanders.
• Executive & Board engagement – preparing and presenting insightful reports, updates, and recommendations to the Executive team and Board, influencing strategic decisions at the highest level.

Qualifications

We are looking for a senior retail leader with proven expertise in apparel buying, combined with in-depth leadership experience at a senior level. You are commercially astute, resilient, and decisive – thriving in fast-paced environments where you balance creativity with commercial discipline.

You will also bring :

Additional Information

As a senior leader within The Warehouse Group, you’ll have the opportunity to shape the future of retail in New Zealand. The impact of this role is significant – 98% of New Zealanders shop with us – meaning your decisions influence the products and experiences that touch lives nationwide.

You’ll be part of a business in transformation, one that values innovation, bold thinking, and leadership that inspires change. In return, we offer the platform, scale, and resources for you to make a tangible difference in one of New Zealand’s most recognised and trusted retail brands.

Apply now and make an impact with one of Aotearoa’s most trusted retailers.

Be part of our journey to make sustainable living easy and affordable for everyone.

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