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Marketing Manager

Marketing Manager

AA Insurance LimitedWorkFromHome, Auckland, New Zealand
1 day ago
Job description

We’re not just another workplace we’re a team of like-minded people striving to make a realdifference to the lives of as many Kiwis as we can.

Trust is what makes us who we are. We’re passionate and committed to doing the right thing by caringfor each other, our customers and our communities. We know you’re brimming with potential and so arewe. Let’s continue our journey together.

As a Marketing Manager here at AA Insurance, you'll take the lead in shaping and delivering our go-to-market strategy for lead nurture, acquisition, and onboarding. You'll bring your extensive experience in direct and digital marketing to life by owning the end-to-end planning and execution of multi-channel campaigns that drive growth and deepen customer engagement.

We're looking for a confident, proactive marketing professional with a strong commercial mindset and proven success leading complex campaigns across a range of marketing channels. You'll collaborate closely with internal teams and agency partners to create cohesive, customer-first marketing campaigns that support retention, acquisition, and cross-sell objectives.

Your ability to translate business strategy into actionable marketing plans, alongside your strong project management skills, will be key in driving continuous improvement across your portfolio. This role also involves leading cross-organisational initiatives, ensuring seamless collaboration and alignment across stakeholders.

If you're driven by data, enjoy leading campaigns, and are passionate about delivering marketing excellence that makes a tangible impact, then this is the perfect opportunity for you.

Please note : The official title for all paperwork documentation will be Senior Marketing Specialist.

What you'll be doing :

  • Plan, lead, and implement go-to-market strategies for acquisition and cross-sell marketing campaigns.
  • Collaborate closely with internal teams and agency partners to ensure seamless, effective campaign delivery.
  • Champion continuous improvement and innovation across your portfolio.
  • Track, analyse, and report on multi-channel campaign performance alongside agencies and reporting teams.
  • Lead cross-organisational planning sessions and initiatives, fostering alignment and collaboration.
  • Identify and manage risks, ensuring compliance with all relevant processes, procedures, and legislation.
  • Promote a safe and healthy working environment in line with our Health & Safety framework.

What you'll bring with you :

  • Minimum 10 years' experience in direct and digital marketing across the customer lifecycle.
  • At least 2 years' experience in a senior marketing role with demonstrated leadership and stakeholder management skills.
  • Previous experience in financial services marketing is advantageous.
  • Proven ability to translate business strategy into effective marketing campaigns.
  • Strong commercial acumen and a proactive, solutions-focused attitude.
  • Extensive experience managing complex multi-channel campaigns, including ATL, BTL, digital, social, data, and analytics.
  • Exceptional project management skills, with experience managing multiple stakeholders.
  • Confident and clear communicator with strong presentation skills.
  • Relevant tertiary qualification in marketing or a related discipline.
  • Why you'll love working with us :

    At AA Insurance, we're passionate about making a difference for our customers. You'll join a collaborative, forward-thinking marketing team that values innovation, continuous improvement, and your ideas. We support flexible working and encourage professional development, ensuring you have the space and resources to grow your career.

    Ready to take the next step in your marketing career?

    Apply now and upload your CV along with a cover letter telling us why this role excites you and how your experience aligns with our needs.

    This role is a 10-month fixed term contract, to cover maternity leave. We're aiming to have someone on board soon to have a handover on both ends of the contract.

    Being part of our team comes with good perks. We offer a range ofbenefits with something for everyone :

  • 5 additional days of domestic leave
  • Free life insurance
  • An annual paid volunteer day of your choice
  • Four weeks of paid parental partner leave
  • Parental leave bonus, that tops up the Government contribution to100% of your salary for 20 weeks
  • Access to our confidential employee support network
  • $250 annual wellbeing allowance
  • Three free confidential counselling sessions each year via Raise
  • We help your money go further :

  • Discounts on NZAA products including AA Home Response, AA Health,AA Life and AA Pet Insurance.
  • Free NZAA Membership
  • $1,500 bonus for successfully referring friends and family to workat AA Insurance
  • Up to 50% off AA Insurance products
  • Supplier and retail discounts at JB Hi-Fi, Noel Leeming, Bunnings,PB Tech and more
  • We value you :

  • Additional leave for long service
  • Milestone anniversary gift vouchers
  • Study leave and support options
  • Access to LinkedIn Learning; our online learning portal
  • Annual share in success bonus and salary review
  • You are you :

  • Eligible employees can take a career break
  • Ability to purchase additional lifestyle leave
  • Hybrid working options to suit your needs
  • Diversity, Equity, Inclusion & Belonging

    Looking after, supporting and protecting people is in our DNA, and thisstarts with our people. We have an inclusive and supportive culture,full of people who are encouraged to bring their true self to work. AAInsurance strives to create an internal community that is driven byacceptance, education, and celebration of the uniqueness of every personwho works here. This includes providing the right support for all ouremployees, through initiatives such as our Gender Aff... (truncated for brevity)

    Our Employee Action Groups are responsible for identifying initiativesto meet the needs of members of their groups. Driving initiatives andchange, our variety of Employee Action Groups are welcome to allemployees and allies who support and advocate for initiatives from alldifferent roles, backgrounds and parts of Aotearoa.

    As an organisation we’ve chosen to report on thepay gap at AA Insurance to help create fair outcomes for all employees. Gender pay equityisabout ensuring people performing the same role are paid the same,regardless of gender, and that women and men performing different workof equal or comparable value are paid equitably. Measuring andunderstanding our pay gap is an important step in taking action andachieving gender pay equity.

    The rAAInbow EAG is a passionate group of individuals and allies lookingto create a leading LGBTTQIAP+ workplace and championing the community.

    The Wāhine EAG’s purpose is to ensure women feel represented, heard andconfident to advocate for themselves and for change that positivelyinfluences their lives.

    The Arawa Hōkūle’a EAG is driven by our passionate EAG members andallies at AA Insurance to help connect, educate and celebrate all thingsMāori and Pasifika, while ensuring our traditions and cultures aretreated respectfully and fairly.

    The Neurodiversity EAG's purpose is to promote awareness andunderstanding, work towards equity and help our people to understand andnormalise differences in brain types and different ways of being.

    Culture

    We provide our people with a safe and supportive environment where everyone’s voice matters. We grow,nurture and promote a diverse and inclusive workforce to bring the best out of our people. Our teamsare passionate and driven by the difference they can make to the lives of New Zealanders.

    Our values

    It’s our vision to earn the trust of every New Zealander by protecting what matters most. Our genuine values guide the way we act and go about doing things. Every member of our team plays an important role to bring our purpose of caring, helping and getting things sorted for our customers.

    #J-18808-Ljbffr

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