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Communications Specialist

Communications Specialist

Red Bull GruppeAuckland, Auckland, New Zealand
30+ days ago
Job description

Are you a communications expert with a passion for storytelling?

Do you thrive in fast-paced environments, building relationships, and amplifying brand messages through earned media and creators?

At RedBull, we're looking for a dynamic Communications Specialist to bring our brand to life across social, TV, digital, radio, print, and more.

Collaborating with Sports, Culture, Brand, and Product teams, you'll lead impactful public relations strategies, drive word-of-mouth (WOM), and connect with target audiences in meaningful ways.

If you're ready to amplify our voice and ensure our stories resonate across New Zealand and beyond, this is the role for you.ResponsibilitiesDevelop and execute communications strategies to amplify RedBull's marketing programs and events through earned media and influencers.Build and maintain relationships with New Zealand's key news, sports, and lifestyle media outlets.Identify and pitch newsworthy stories and hooks to extend RedBull's reach and increase brand love.Execute key PR tasks, including media release writing, story pitching, and media management.Stay ahead of media trends and provide actionable insights into the New Zealand media landscape.Develop and implement a year-round strategy to engage and collaborate with creators, athletes, and partners.Onboard creators who align with RedBull's brand values and passions.Plan and execute impactful collaborations, ensuring credible integration of RedBull's brand and products into creator content.Partner with internal teams – including Sports, Culture, Brand, and Consumer Marketing – to ensure consistent messaging across all channels.Work with the RedBull Media Network and Media Network Manager to maximize the reach and impact of RedBull's media assets.Drive collaboration across teams to deliver best-in-class event communications.Use third-party media to effectively distribute RedBull content.Grow RedBull's audience base across various channels and media products.Manage and evaluate external agencies, freelancers, and media partners to ensure alignment with RedBull's brand standards.Minimum QualificationsMinimum 3-5 years of experience in Communications, PR, Marketing, or Media-led companies.Established network and strong knowledge of New Zealand's media landscape.Proven success in securing earned media coverage and building strong media relationships.Exceptional organizational, project management, and multitasking skills.Strong written and verbal communication skills with excellent attention to detail.LocationAuckland, New ZealandJoin the TeamIn your application, tell us your personal style—what makes you tick and why you think this opportunity is right for you.In return, RedBull offers a competitive remuneration package, world-class training and development, a supportive and inclusive team culture, and regular social events.

We believe in giving our employees wings to develop mastery in their fields through ongoing coaching and rich job experiences.

We are committed to safety, sustainability, and fostering a collaborative environment where professionalism, focus, responsibility, and passion are valued.

Join us for your next adventure and realize your potential.

If this role energizes you, apply today to start your journey with RedBull.

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Specialist • Auckland, Auckland, New Zealand

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