Lead Strategist - Ecommerce Growth Marketing

Who We AreRight Hook Digital is an eCommerce Growth Agency that's laser-focused on delivering unmatched growth for ambitious brands.

We're all about results, but even more so, we're about relationships.

Our "profit-first" approach means we don't just run ads; we build brands that last.

By joining our team, you'll be part of a collective that genuinely cares about making an impact—not only for our clients but for each other.With a specialized pod team structure, each Lead Strategist here is backed by a tight-knit team and equipped with the tools needed to drive real results.

We don't believe in bloated client rosters or diluted focus—quality over quantity is our mantra.

So if you're passionate about driving big outcomes and want a career that scales with you, we're your next home.Why Right Hook?

Focus on Quality, Not Volume : Fewer clients, more impact.

We let you get deep into each brand's growth journeyValues at Our Core : Our values guide us daily—Client Success, Team Elevation, Wow in Every Interaction, Openness & Candor, and KaizenGrowth as a Constant : With our Performance + Growth Framework (PGF), you'll always have opportunities to elevate your skillsStrategic Impact : You won't just manage accounts; you'll shape and execute on the Growth Marketing OS, where every dollar moves the needle toward profitable growthCandid Culture : Feedback here flows both ways, from team member to CEO.

We mean it when we say "Openness & Candor."About The RoleAs a Lead Strategist, your role will be to drive profit-first growth through expert strategy, creativity, and leadership.

You'll be implementing our Growth Marketing OS to help clients scale profitably and overcome growth challenges.

Here's what you'll be owning : Strategic Planning : Build and present data-driven strategies that connect to each client's big-picture growth goalsCreative Strategy : Oversee high-converting, brand-aligned creative that captures attention and drives actionPerformance Optimization : Manage and scale client ad spend with a strategic eye on profitabilityClient Relationships : Be the go-to advisor for your clients—Results Through Relationships isn't just a tagline; it's our coreTeam Leadership : Lead and mentor your pod team (Media Buyer, Project Coordinator, Visual Creator) to deliver seamlessly aligned growth strategiesBest Practice Contributor : Help define and refine our best practices, testing methods, and playbooksProject Management : Own end-to-end project flow, ensuring quality execution from ads to landing pagesRequirementsWhat You Bring2+ years of eCommerce Paid Social strategy experience (DTC experience a plus)Proven success driving results with $40k+ / month ad budgetsMarketing expertise in creative strategy, data analysis, and fundamentalsExcel & Google Sheets Pro with a handle on MER, CLTV, nCPA, and other critical business metricsTop-notch communicator with a client-centered mindsetA natural leader and team player who embodies Right Hook's values, especially Client Success and Elevate One AnotherBenefitsWhy You'll Love It HereCompetitive Pay : AUD $100k-$110k base with no cap on bonuses.

Our top strategists earn over $190k with bonus structureLearn from the Best : Access elite training, industry courses, and events to sharpen your edgeCareer Advancement : As we grow, so do your opportunities.

We're all about building leaders from withinImpactful Work : Partner with top brands in fashion, health & fitness, beauty, and beyondFull Team Support : From media to creative, our team has your back so you can focus on what you do bestIf you're ready to make a real impact and join a team that's all about growth (for you and our clients), we'd love to see what you've got.

Apply today and let's make big things happen, together.

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