eCommerce Lead

Overview

About The Company : This is a chance to join a bold, creative, and fast-moving brand that’s made serious waves in a competitive market. Known for award-winning campaigns and a cult-like following, the team brings heart, humour, and hustle to everything they do. The culture is collaborative, fun, and agile — built for people who like to move fast, try new things, and make a real impact. Based in Auckland CBD with some WFH flexibility.

A great opportunity for a digitally sharp Senior eCommerce Lead to take full ownership of ecommerce performance across a high-impact digital sales channel. This is a hands-on role at the heart of a cross-functional marketing tribe (Consumer, SME, Content, Automation, UX / UI), where you’ll lead the charge on optimisation, personalisation, and conversion uplift.

Responsibilities

• Own the performance of the ecommerce channel end-to-end, from strategy to execution.
• Drive continual optimisation using tools like Adobe Analytics, Hotjar, and Adobe Target (or similar A / B testing and personalisation platforms).
• Champion journey improvements through data tracking and analysis to identify and remove friction.
• Use a performance lens to develop and execute SEO and test-and-target strategies that boost digital sales.
• Push the agenda for personalisation at scale across key customer segments.
• Work closely with go-to-market, UX / UI, and marketing teams to streamline operations and deliver seamless customer experiences.

Qualifications

How to apply : To apply for this vacancy you MUST be a New Zealand citizen, resident, or have already secured the right to work in New Zealand and therefore hold a valid visa.

To find out more, please get in touch with Rachael Evans on for a confidential chat.

At the appropriate stage we will request your references; we ask that you do not include them on your CV when applying.

About Tribe

At Tribe we have our guiding light to show us the way. We bring our whole selves to work. We encourage inclusion in every single interaction. We genuinely care about people and are curious about their stories. We celebrate all points of view. We will help you find your tribe, the same way we have. We’re all on a journey together so come along…

Details

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