Senior Brand Manager - Mexicano, Proper & Kettle Chip Company (Part- time)

Senior Brand Manager - Mexicano, Proper & Kettle Chip Company (Part- time)

At Griffin’s Snacks, we’re proud of our heritage and being New Zealand’s largest snack food company, producing a large range of iconic and much-loved kiwi brands - many of which have been known and loved for generations.

We’re on the lookout for a Part-time Senior Brand Manager 4 days a week to take the reins of an iconic salty portfolio of our Proper Crisps, Mexicano, and Kettle Chip Company brands. These aren’t just snack brands — they’re crafted with care with bold flavours and have cult followings across Aotearoa and beyond.

This role is based at our Ellerslie Office and reporting to the Marketing Manager (Salty & Snacking Crackers) it is the perfect opportunity for someone who is looking for a part time role with some flexibility without compromising on impact. At our core, we’re all about creating happy snacking moments — and that starts with passionate people.

Over a few chips our talent team asked our marketing manager what and ideal Senior Brand Manager was for them? This is what they shared – We are looking for an authentic, passionate brand builder who can lead strategy and brand activation, communication plans, innovation pipelining. Someone who’s strategic, curious, and commercially sharp to own the full marketing mix but also brings creative flair and a real love for building brands. Someone who’s not afraid to ask the tough questions, challenge the status quo, and roll up their sleeves to get things done!

As a Senior Brand Manager, the awesome things we’ll count on you for :

• Collaborating with the marketing manager –to shape brand strategy, providing proactive insights and recommendations to drive a profitable P&L for your portfolio.
• Champion brand portfolio audits and brand plan inputs to prioritise the key jobs to be completed - brand and activation plans covering all areas of the marketing mix.
• Being a strategic thinker with a strong commercial lens — you know your way around a P&L.
• Proficient with data retrieval and analysis to support sound decision-making
• Partner with external agencies to ensure timely, high-quality delivery of consumer research, packaging design, and TTL campaigns, aligned to well-defined briefs.
• Collaborating across cross-functional teams to ensure brand consistency and commercial success
• Championing the long-term and equity of the brands — ensuring they stay as exciting tomorrow as they are today.

What you'll bring to the role :

What can you expect in return? In addition to having plenty of snacks on hand in the office, you can expect a competitive package, supportive working environment where you'll feel engaged and valued, career growth opportunities, flexible working options and a focus on health and wellness to make your workplace more enjoyable – including Birthday Leave, Wellbeing & Volunteer Days and a free onsite gym membership!

If you’re keen to be part of an internationally owned but locally operated company, creating happy snacking moments every day, we’d love to hear from you! Please apply directly online (and note the details below).

Our application process includes a second Job Specific Application Form to help support your job application. You will see this on the next screen if applying directly on our job board -

If applying via Seek or Mobile, this will be emailed to you within an hour of receiving your application. To receive updates please ensure you enter the correct email address and check your inbox (including the spam / junk folder) for Job Application Form and Updates. Email updates are sent via our recruitment software, Chilli Factor.

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Here at Griffin’s Snacks we’re proudly owned by Intersnack, a private company founded in Germany in 1968. Although internationally owned, we are still very much a local company - we manufacture our great tasting products across four factories in New Zealand (two in South Auckland and one each in Wellington and Nelson) and employ over 800 people nationwide.

For over 160 years, we’ve been making some of New Zealand’s favourite biscuits, crackers, potato chips and bars and it’s been a pretty delicious journey, but for us, it’s been about more than just the food. Ever since John Griffin opened our first factory early in the 19th century, our communities have mattered to us too. We’re about getting stuck in and helping where we can, so everyone gets the chance to share in our passion for life and food.

Across all of our manufacturing sites, we encourage a work environment that is exciting, challenging and we strive for innovation in everything we do. Our aim is for our people to share in our success, enjoy our products and reap the benefits of their hard work within a supportive environment where work-life balance is encouraged, and genuine growth and career opportunities are on offer.

In joining the Intersnack family, we now are a part of their global business – adding to their large portfolio of local and international snack brands, from potato chips, nuts, and baked products to specialty snacks. Intersnack are present in over 30 countries across Europe, Australia, New Zealand and beyond and are passionate about enriching people's lives with the right choice of great-tasting snacks. Every day, more than 15 million consumers around the globe enjoy products from the range of Intersnack brands!

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