Senior Brand Manager - Griffin'S Huntley & Palmers

Senior Brand Manager - Griffin's Huntley & PalmersJoin to apply for the Senior Brand Manager - Griffin's Huntley & Palmers role at Griffin's SnacksSenior Brand Manager - Griffin's Huntley & Palmers1 day ago Be among the first 25 applicantsJoin to apply for the Senior Brand Manager - Griffin's Huntley & Palmers role at Griffin's SnacksGet AI-powered advice on this job and more exclusive features.Direct message the job poster from Griffin's SnacksAt Griffin's Snacks, we're proud of our heritage and being New Zealand's largest snack food company, producing a wide range of iconic and much-loved kiwi brands - many of which have been known and loved for generations.At our core, we're all about creating happy snacking moments — and that starts with passionate people, therefore we are on the hunt for an exceptional Senior Brand Manager to drive the direction of our flagship brand Griffin's and work across our leading crackers brand Huntley & Palmers.

This exciting permanent full-time role is based at our Ellerslie head office, reporting into the Head of Marketing.As the Senior Brand Manager, you will take the lead on the innovation agenda for Griffins and associated activations and communications, with strategy accountability for Huntley and Palmers.

You will oversee all elements of the marketing mix to drive market share growth while safeguarding the long-term strength and health of the portfolio.

This role has a direct report, therefore you will be the go-to mentor for an Assistant Brand Manager helping them grow, stretch, and shine in their own brand journey.What you will be responsible for : Work closely with the Head of Marketing to craft smart, results-driven strategies that fuel brand growth and boost P&L performance.Be the captain of your brand portfolio, you and your Assistant Brand Manager will lead strategy on Huntley & Palmers and contribute significantly to the Griffin's brand direction.Coach, support, and develop the Assistant Brand Manager to ensure their growth and success within the team.Working in partnership with the Category & Shopper team to uncover and leverage insights that drive category growth and shopper engagement.Allocating and managing marketing budgets across all projects, ensuring efficient spend and a strong return on investment.Be a consumer advocate, understand their needs and turn data into insights, and insights into ideas.Lead campaigns – work with creative, media, digital, and shopper marketing teams to deliver integrated campaigns that are successful.What you bring to the role : 7+ years of brand management experience across both strategy and execution (ideally within FMCG or a fast-paced consumer category)Proven track record of developing and executing successful brand strategies and growthAbility to work at pace, make confident decisions, and adapt on the flySharp commercial mindset with proven P&L experience.Be a natural mentor someone who brings others along for the ride.Experience managing agencies and stakeholders with clear directionStrong grasp of marketing fundamentals, brand positioning, and campaign management.Excellent project management skills including end to end NPD experience from idea through to launch and execution in market.Collaborative leadership style able to rally cross-functional teams with clarity and influenceCurious, creative, solutions-first approach you're not afraid to challenge.A real drive for results and able to work under pressure - yet able to have fun and a laugh with the team!

What can you expect in return?

In addition to having plenty of snacks on hand in the office, you can expect a competitive package, supportive working environment where you'll feel engaged and valued, career growth opportunities, flexible working options and a focus on health and wellness to make your workplace more enjoyable – including Birthday Leave, Wellbeing & Volunteer Days and a free onsite gym membership!

If you're keen to be part of an internationally owned but locally operated company, creating happy snacking moments every day, we'd love to hear from you!

Please apply directly online (and note the details below).

Our application process includes a second Job Specific Application Form to help support your job application.

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