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Customer Marketing Manager - Change

Customer Marketing Manager - Change

Australia And New Zealand Banking Group LimitedAuckland, New Zealand
2 days ago
Job description

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Department : Customer Marketing

Location : Auckland or Wellington

Kia Hanga I Te Ao, E Ora Ai, E Tupu Ai, Te Tangata Me Te Kainga.At ANZ, we're shaping a world where people and communities thrive, driven by a common goal : to improve the financial wellbeing and sustainability of our millions of customers.

Mo te turanga - About the role

As a

Customer Marketing Manager - Change

, you are responsible for planning, developing and delivering communication programmes that support key change initiatives within the business (eg regulatory, compliance and product changes).

It exists to ensure the customer impact of change is communicated effectively, leading to minimal disruption and / or positive outcomes for customers, and that the business objectives of change projects are achieved.

It works with a wide range of senior stakeholders across the organisation to understand business and regulatory requirements, identify customer impacts, and recommend appropriate communication strategies.

Banking is changing and we're changing with it, giving our people great opportunities to try new things, learn and grow.

Whatever your role at ANZ, you'll be building your future, while helping to build ours.

Role Type :

There are 2 Customer Marketing Manager - Change opportunities available :

Please let us know on your application which role you would like to be considered for

Role Location :

Auckland or Wellington

Ka aha to ra e kite ai?

  • What will your day look like

This role is accountable for :

  • Identifying the customer impact of business and regulatory change and ensuring this is well understood by stakeholders
  • Identifying the communication and marketing impact of change across all channels and touchpoints, with a customer centric perspective
  • Planning, scoping and sizing the impact of the change
  • Developing marketing strategies to effectively communication change, leading to minimal disruption and / or positive outcomes for customers
  • Build and manage collaborative relationships with internal and external stakeholders to ensure strategies and initiatives achieve business objectives.
  • Monitoring the progress of communications programmes / initiatives for change projects and providing regular status reports
  • Manage, in collaboration with other marketing COE disciplines, the delivery of customer communications and collateral updates for change initiatives
  • Ensure all communications and initiatives meet defined business objectives and are delivered within agreed project budgets, including use of strong controls, governance and risk management
  • Being a SME for business change projects on existing business compliance & governance processes for the Marketing COE as required
  • Ensure projects are reviewed for optimisation and learning post implementation, including identifying continuous improvement opportunities
  • Ou Pukenga?

  • What will you bring?
  • To grow and be successful in this role, you will ideally bring the following :

    7+ years' experience in marketing / communications or related roles

    Proven direct / data driven marketing expertise, preferably in the financial services sector

    Strong problem solving and analytical skills, including strong ability to interpret customer insights into initiatives

    Project management – demonstrated ability to work across large complex projects and relate to communication requirements

    A customer centric mindset and strong communication skills to express complex change into simple outtakes

    Strong negotiation, influencing and change management skills to build positive relationships with stakeholders across marketing COE and wider business

    Excellent written and verbal communication skills

    You're not expected to have 100% of these skills.

    At ANZ a growth mindset is at the heart of our culture, so if you have most of these things in your toolbox, we'd love to hear from you.

    He aha te take e uru ai koe ki a matou?

  • So, why join us?
  • From the moment you join ANZ, you'll be part of a work whanau striving towards a common purpose : shaping a world where communities thrive.

    But it's not just our customers who'll feel your impact.

    You'll feel it too.

    Because at ANZ, you'll have the resources, opportunities, and community you need to take the next big step in your career.

    We're a diverse community at ANZ in different roles, different locations, doing different things.

    That's why we have a range of flexible working arrangements, so our people can 'make work, work for them'.

    We also provide a range of benefits including access to wellbeing services and discounts on selected products and services from ANZ and more.

    At ANZ you'll be part of an organisation where the different backgrounds, perspectives and life experiences of our people are celebrated.

    That's because we're committed to building a workplace that reflects the diversity of Aotearoa New Zealand's communities and this is one of the reasons that has inspired us to develop a multi-year Te Ao Maori Strategy called Takiri-A-Rangi.

    This includes increasing representation of Maori and Pasifika people at ANZ.

    Join us and get involved in one of our affinity networks which help us to better understand and meet the needs and interests of our increasingly diverse workforce.

    Kua watea te katoa ki te tono.

    We welcome applications from everyone and encourage you to talk to us about any adjustments you may require to our recruitment process or the role itself.

    If you are a candidate with an access requirement or disability, let us know how we can provide you with additional support.

    To find out more about working at ANZ visit / .

    You can apply for this role by visiting ANZ Careers and searching for reference number 103312.

    #J-18808-Ljbffr

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    Marketing Manager • Auckland, New Zealand

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