Head Of Marketing - Griffin'S Branded And Huntley & Palmers

Head of Marketing - Griffin's Branded and Huntley & PalmersHead of Marketing - Griffin's Branded and Huntley & PalmersPublished : 28 / 08 / 2025Job Location : Auckland / New Zealand Job Type : Permanent Work Type : Full Time Category : Marketing, Media & CommunicationsAt Griffin's Snacks, we're proud of our heritage and being New Zealand's largest snack food company, producing a large range of iconic and much-loved kiwi brands - many of which have been known and loved for generations.We're looking for an inspiring leader to join our team in the full time, permanent role of Head of Marketing – Griffin's Branded and Huntley & Palmers.

Reporting to our Marketing Director NZ, this pivotal role is based at our Head Office in Ellerslie, Auckland (with onsite parking and delicious snacks included), spending some time at our two South Auckland manufacturing sites, driving cross-functional working relationships and project delivery.If you're a dynamic and experienced marketer who naturally thinks to the future, has solid experience crafting and building NZ brands and who is excited at the opportunity to influence how our Griffin's Branded, ETA and Huntley & Palmers brands show up in pantries going forward, then this could be the role for you!

What will you be responsible for?

In this role, you'll develop and lead the strategic direction, vision and operational execution of brand, marketing, commercial and agency partnership strategies across the above-mentioned portfolios to drive sustainable and profitable brand growth.

You'll be responsible for...Strategy : Ensuring strategies are grounded in deep consumer insights (also commercially viable and future-fit to shifting market dynamics), partnering with category teams to align strategies to category growth trends, building and communicating a compelling brand vision and purpose, leading development of strategic communication plans & owning your portfolio inputs into business planning milestonesOperational : Supporting the team to translate brand strategy into results driven, integrated marketing and execution plans, working cross functionally to execution excellence across all touchpoints, overseeing NPD projects & driving alignment across teams to deliver against 1 & 3 yr planning metricsPeople leadership : Leading, coaching and developing a high performing team of 2 direct reports (Senior Brand Managers) and 1 indirect report (Assistant Brand Manager)Leading & building strong agency partnershipsFinancial : Developing, managing and optimising brand, media and NPD budgets in line with authority levelsWhat you'll bring to the role?

10+ years senior FMCG brand marketing experience (extra tick if you've had experience in sales, customer or field)Tertiary qualification with a marketing endorsementA passion for understanding your consumersProven experience in leading, engaging and empowering your teams – you lead from the front, create a sense of belonging and are passionate about taking others on the journey with you to deliver results!

Exceptional stakeholder engagement through building strong relationships and the ability to adapt your approach to connect and influence both internally & externallyStrong strategic thinking and agility, with the skillset to create and drive portfolio vision & purpose across all levels of the businessHigh level of commercial acumen – you're connected to and understand the implications of the numbers & keep across the reasoning and impacts of key business decisionsExpertise in brand development, innovation & digital marketingProven budget and agency management skills (media, creative, digital, consumer)Circana or other scan data providers experience and MS Suite literateWhat can you expect in return?

In addition to having plenty of snacks on hand in the office, you can expect a competitive package, supportive working environment where you'll feel engaged and valued, career growth opportunities, flexible working options and a focus on health and wellness to make your workplace more enjoyable – including Birthday Leave, Wellbeing & Volunteer Days and a free onsite gym membership!

If you're keen to be part of an internationally owned but locally operated company, creating happy snacking moments every day, we'd love to hear from you!

Please apply directly online (and note the details below).

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Details

Although internationally owned, we are still very much a local company - we manufacture our great tasting products across four factories in New Zealand (two in South Auckland and one each in Wellington and Nelson) and employ over 800 people nationwide.For over 160 years, we've been making some of New Zealand's favourite biscuits, crackers, potato chips and bars and it's been a pretty delicious journey, but for us, it's been about more than just the food.

Ever since John Griffin opened our first factory early in the 19th century, our communities have mattered to us too.

We're about getting stuck in and helping where we can, so everyone gets the chance to share in our passion for life and food.Across all of our manufacturing sites, we encourage a work environment that is exciting, challenging and we strive for innovation in everything we do.

Our aim is for our people to share in our success, enjoy our products and reap the benefits of their hard work within a supportive environment where work-life balance is encouraged, and genuine growth and career opportunities are on offer.In joining the Intersnack family, we now are a part of their global business – adding to their large portfolio of local and international snack brands, from potato chips, nuts, and baked products to specialty snacks.

Intersnack are present in over 30 countries across Europe, Australia, New Zealand and beyond and are passionate about enriching people's lives with the right choice of great-tasting snacks.

Every day, more than 15 million consumers around the globe enjoy products from the range of Intersnack brands!

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