Marketing Technology Specialist

OverviewAir New Zealand is in the midst of an exciting and ambitious marketing technology transformation.

With recent investments in next-generation platforms like Hightouch for real-time customer data activation and a new communication platform for personalised, cross-channel communications, we\'re fundamentally reimagining how we connect with our customers.

Over the coming years, AI will play a pivotal role in shaping how we optimise journeys, automate decisions, and deliver value at every touchpoint.

We\'re building a future-ready Martech function, and we need innovative, AI-curious thinkers who are excited to explore emerging capabilities, from predictive decisioning to generative content and marketing automation powered by machine learning.

If you\'re passionate about customer experience, deeply curious about AI and motivated to work at the intersection of data, creativity, and technology - alongside a fun, driven, slightly quirky team of highly talented humans - we\'d love to have you onboard.What this role means to us : As an Intermediate Martech Specialist at Air New Zealand, you\'ll be at the heart of enabling world-class, data-driven marketing.

You\'ll serve as a superuser of our key platforms (Hightouch and our new email platform) and will provide platform support, training, documentation and troubleshooting for the wider team.

You will also contribute to the build of scalable data products, ensuring our marketing activity is both technically sound and insight-driven.

This is an execution-focused role that combines technical acumen with excellent communication skills, ideal for someone who is proactive, collaborative, and keen to grow their Martech and data expertise.ResponsibilitiesAct as a superuser of key platforms (Hightouch and the new email platform) and provide platform support, training, documentation and troubleshooting for the wider team.Contribute to the build of scalable data products to ensure marketing activity is technically sound and insight-driven.Collaborate cross-functionally to optimise journeys and enable data-driven marketing decisions.Balance technical execution with clear communication and stakeholder engagement.Essential skills and experienceTertiary qualifications in a relevant business, analytical, or technology discipline3-5 years in Martech, marketing operations, or data-driven marketing roleHands-on experience with campaign platforms (e.g. Braze, Acoustic, Marketo etc)Exposure to CDPs such as Hightouch, Segment, or TealiumExposure to adjacent technology such as CMS, App etcFamiliarity with data analysis tools (SQL, Python, or similar)Knowledge of marketing best practices, data legislation & governance and customer lifecycle automationStrong documentation and training delivery capabilitiesInterest or early experience with AI in marketing (e.g. predictive targeting, generative content, journey optimisation tools, marketing decisioning)Familiarity with tools or techniques like prompt engineering, OpenAI, or machine learning-based personalisation platformsExperience or interest in networking / cyber security is desirable but not necessaryOur ideal candidateDetail-oriented with a love for system optimisationCurious and eager to learn from both technical and marketing perspectivesAble to translate technical concepts for non-technical stakeholdersHighly collaborative team playerPassionate about improving customer communications through smart techInquisitive mindset with a strong desire to explore how AI can improve marketing effectivenessEnthusiastic about experimenting with new tools and sharing learningsHow to applyPlease submit an updated resume (cover letter not required) indicating your reason for applying and how your skills and experience match the role requirements.Applications close 19th September 2025.Additional InformationAt Air New Zealand, we are proudly committed to diversity, equity and inclusion and believe in creating a truly inclusive workplace where everyone can be themselves and thrive.

We are firm believers in celebrating the differences and diversity of thought our people bring to their roles.

We encourage candidates from diverse backgrounds, including those with a disability, additional health and mental health needs, and / or are neurodiverse to apply for our roles.If you have encountered any accessibility barriers and require further information or reasonable accommodations to our recruitment process, please reach out to the recruiter listed on this job advert so they are able to support you to freely participate equitably in our recruitment and selection process.Whaia te pae tawhiti kia tata.

Ko te pae tata whakamaua, kia tina.

"Seek to bring distant horizons closer. Once near, seize them and make them your reality."

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