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Content Marketing Lead

Content Marketing Lead

KamiAuckland, Auckland, New Zealand
15 days ago
Job description

Overview

Join to apply for the Content Marketing Lead role at Kami .

Kami is a thriving organisation filled to the brim with talented, creative, and passionate people. It’s hard not to love what you do when our leading digital classroom platform offers meaningful solutions to over 50 million users worldwide, empowering students and supporting teachers.

You’ll be joining at a pretty magical time. Kami’s user base is growing by the day. With over 100 team members across the world, we couldn’t be prouder of the accomplishments and milestones we’ve achieved to date. Now, this is your chance to join our team and become an integral member of Kami’s growth, while shaping your own future (and having fun doing it)!

The opportunity

As a Content Marketing Lead at Kami, you\'ll craft compelling narratives and content strategies that connect with educators worldwide. This role combines strategic thinking with hands-on content creation - you\'ll help shape how Kami communicates its value while working closely with our digital and creative teams to bring ideas to life. Your deep understanding of what great content looks and feels like will help shape our approach across all channels. This role offers the chance to drive Kami\'s next phase of growth. If you\'re a strategic thinker and skilled copywriter who loves turning complex ideas into engaging content, this is your opportunity to grow with Kami.

What you’ll do

  • Own our editorial calendar. Plan and execute our ‘always on’ rhythm across owned, paid, and earned channels with high-quality, timely, dial-moving content. Ensure content thematics deliver to users\' needs and business goals.
  • Lead Kami’s thought leadership to establish us as the global go-to innovator in digital learning and a trusted advisor for users and their communities.
  • Own our social profiles. Transform users into super fans by spotting moments, building community, collaborating with partners, and keeping Kami relevant in the education conversation.
  • Build branded copy. Establish always-on message houses and branded toolkits that can be picked, mixed, and utilised across channels and for key on-site moments.
  • Craft campaign magic, with compelling concepts, attention-grabbing hooks and clear CTAs that drive engagement and conversion across short-form content.
  • Ensure your content meets best-in-class standards, works across new and emerging channels / formats and (with the help of tooling) delivers with velocity.
  • Collaborate across teams to deliver and amplify content, utilise data and AI tools to boost performance and streamline ideas.

What you\'ll bring

  • You bring a sharp eye for detail, a love for words, and a deep understanding of modern content storytelling, strategy, and execution. You write with both impact and empathy.
  • 6+ years in content marketing; SaaS, Tech, or EdTech experience preferred.
  • Exceptional attention to detail—strong on grammar, accuracy, and brand consistency.
  • Customer-obsessed with research, synthesis, and insight skills.
  • Solid grasp of content strategy, execution, tone of voice, and scaling comms programs.
  • Self-starter who collaborates well across teams, delivers with intensity and a commercial lens.
  • Globally minded, with a passion for supporting diverse, passionate educators and colleagues.
  • What you get out of it

  • Working for a people-first employer that is on an inspiring mission to build the future of education while changing the lives of millions.
  • Excellent perks that include healthcare, parking, and free lunches and snacks.
  • Learning and development opportunities, and the chance to grow and shape your future with Kami.
  • A diverse and challenging role.
  • The satisfaction of knowing you’re not only helping modern-day superheroes, aka teachers, but also helping them shape the minds of future generations all across the globe.
  • Why Kami?

    We’re building a team of enthusiastic and experienced staff to support our sales team, help capitalize on our exciting momentum, and pitch Kami\'s magic to school districts.

  • Great team : Founded by successful startup veterans and passionate engineers. A fun, very diverse, transparent, and vibrant start-up culture that empowers our people to be leaders.
  • Happy customers : Helping thousands of schools worldwide through the digital transformation of education for the 21st century. Just read our reviews.
  • Huge potential : Already used by 50M users in 175 countries. One of the most popular apps and fastest-growing EdTech partners worldwide.
  • Powerful Partners : Kami is a Google Premier Partner.
  • Make an Impact : Help progress the digital transformation of K-12 education with our 21st-century, student-centric learning environment.
  • We’re not called Kami-leons for nothing! You’ll work with a team of agile, flexible, and open-minded people who want to make a difference in the world. If you’re looking for a new challenge and the opportunity to impact the lives of millions, this is your opportunity.

    Seniority level

  • Entry level
  • Employment type

  • Full-time
  • Job function

  • Marketing, Public Relations, and Writing / Editing
  • Industries
  • Software Development
  • #J-18808-Ljbffr

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