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Senior Marketing Technology Specialist

Senior Marketing Technology Specialist

AirnewzealandAuckland, Auckland, New Zealand
9 days ago
Job description

Kia ora!

Air New Zealand is on an accelerated journey to become the world's leading digital airline.

As our Senior Marketing Technology Specialist, you'll shape how millions of customers experience our brand, harnessing next-generation technology like real-time data activation, AI-driven personalisation, and cutting-edge marketing automation.

We're in an exciting phase of Martech transformation, having recently made strategic investments in platforms such as Hightouch and Braze.

AI is at the core of this evolution, transforming customer journeys, enhancing decision-making, and redefining personalisation.

You'll join a passionate, driven, and collaborative team that's enthusiastic about innovation and bringing bold thinking to life.

How you'll make an impact

Lead strategic optimisation and governance across key Martech platforms (e.g., Hightouch, Braze, Optimizely, Marigold Grow).

Drive Martech roadmap planning and influence technology selection and architecture decisions.

Enhance capabilities in campaign orchestration, audience segmentation, personalisation, and AI-driven decisioning.

Foster vendor relationships, evaluate new marketing tools, and align Martech strategies with broader digital initiatives.

Champion AI and machine learning capabilities to unlock predictive insights, generative content, and automated marketing processes.

What we're looking for

10+ years in Martech, Marketing Operations, or Marketing Engineering roles.

Extensive experience with enterprise-grade marketing automation and channel orchestration platforms (Braze, Acoustic, Marketo, Salesforce Marketing Cloud).

Solid expertise in Customer Data Platforms (e.g., Hightouch, Tealium, Segment) and data ecosystems (Snowflake, BigQuery).

Proven ability or strong curiosity to leverage AI / ML tools for marketing automation, predictive modelling, or journey decisioning.

Demonstrated track record influencing platform selection and building compelling business cases.

Experience with modern data stack tooling, such as dbt.

Effective stakeholder engagement, vendor management, and cross-functional collaboration.

Knowledge of data protection regulations and best practices in customer data governance.

Bonus points if you have

Hands-on experience evaluating or implementing AI-powered marketing tools in enterprise environments.

Familiarity working in Agile or marketing squads, possibly as a Product Owner.

Interest or experience in networking and cyber security.

If you bring most of this experience, along with transferable skills and the drive to grow, we'd love to hear from you.

What's in it for you

Discounted flights for you and your whanau.

FlexiLeave lets you take up to 4 extra weeks off.

Access to low-cost healthcare cover with Koruhealth, plus group discounts with Southern Cross.

Generous parental leave benefits and continuous annual leave accrual.

A learning culture designed to support your next step, not just your current role.

Ready for take-off?

If you're excited to push the boundaries of Martech innovation, make meaningful connections with our customers, and shape the future of digital marketing at Air New Zealand, we can't wait to meet you.

Apply today!

Applications close 20 / 11 / 2025.

At Air New Zealand, we are proudly committed to diversity, equity and inclusion and believe in creating a truly inclusive workplace where everyone can be themselves and thrive.

Our people are our greatest asset – because while everything else we do in our operation can be replicated by our competitors, it is our people that truly set us apart.

We are firm believers in celebrating the differences and diversity of thought our people bring to their roles.

We encourage candidates from diverse backgrounds, including those with a disability, additional health and mental health needs, and / or are neurodiverse to apply for our roles.

If you have encountered any accessibility barriers and require further information or reasonable accommodations to our recruitment process, please reach out to the recruiter listed on this job advert so they are able to support you to freely participate equitably in our recruitment and selection process.

Whaia te pae tawhiti kia tata.

Ko te pae tata whakamaua, kia tina.

"Seek to bring distant horizons closer. Once near, seize them and make them your reality."

#J-

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