Marketing Manager, Centre for Future-Ready Graduates
National University of Singapore – Queenstown
The National University of Singapore is the national research university of Singapore.
Founded in
About the Centre for Future-Ready Graduates
Centre for Future-Ready Graduates (CFG) adopts a multipronged, student-centric approach to help students make sense of their strengths, refine their skills and demonstrate their value to employers.
CFG has developed a four-year roadmap to enhance the employability of our graduates through a repertoire of skills programmes and industry-focused experiential opportunities, empowering students to grow deeper, discover their passion and explore multiple pathways.
Serving the entire spectrum of students, CFG offers more than 15 unit-bearing courses in collaboration with academic and industry partners, continuously innovating and enhancing the quality of our offerings.
About the Role
Reporting to the Head of Strategic Planning & Coordination, the Marketing Manager plays a critical role in developing and implementing branding and marketing strategies, with the overall aim of enhancing student career readiness and employability.
We are looking for :
An energetic marketer with a passion and understanding for brand building and strategic marketing.
An organized self-starter who can project-manage, multi-task effectively and make sense of ambiguity.
A strong communicator who possesses excellent written and spoken communication skills.
A storyteller with a student-centric mindset and a flair for crafting engaging content.
Someone highly comfortable with technology, and abreast of developments in content management and digital marketing.
Duties & Responsibilities
Revamp and manage the quarterly Employer e-Newsletter end-to-end : develop content strategy, editorial calendar, stakeholder inputs (working with colleagues from various teams to source stories on employers and students), design and production; track performance (open rates, click-through rates, etc.).
Integrate and repurpose relevant newsletter content and stories into social media campaigns to engage and influence students, employer partners and university stakeholders.
Review and ensure consistent and impactful messaging across all digital and print platforms, including social media, newsletters, website, event collateral, and employer communications.
Work with various stakeholders and project-manage multi-channel campaigns to increase student engagement in career programmes and services, including key initiatives such as Open House, Career Fest, etc.
Oversee the development of the Annual Reports : consolidate data from multiple teams, ensure accuracy, craft clear narratives and visuals, and meet compliance and submission timelines.
Handle media enquiries, coordinating cross-functional inputs to craft timely, accurate, and brand-aligned responses.
Leverage storytelling, student success cases, and data-driven insights to amplify the visibility and impact of Career Centre initiatives.
Requirements of the Role
A Bachelor's degree, preferably in Communications, Public Relations, Marketing, or a related field.
At least 5-6 years of relevant work experience.
Demonstrated experience leading newsletters, reports, and multi-channel campaigns from strategy through execution with measurable results.
Strong strategic thinking, project and vendor management skills to excel in a fast-paced environment with a high-volume event calendar.
Passion for experimentation and adeptness in originating creative concepts.
Strong copywriting and editorial skills; proficiency in turning complex data into clear narratives and visualizations.
Ability to work collaboratively across teams and with various stakeholders.
More Information
Location : Kent Ridge Campus
Organization : Centre for Future-Ready Graduates
Department : Marketing
Employee Referral Eligible : No
Job Requisition ID : #J-
Marketing Manager • Queenstown, New Zealand