Digital Marketing Specialist

See more about the role below, including the responsibilities and skills we are looking for.

Digital Marketing Specialist

Penrose, New Zealand

Reference :

Bring your ideas to life and help shape the future of Hirepool's digital brand presence

Variety, creativity, and the opportunity to work on exciting projects that make a real impact

Wide range of employee benefits including free staff hire across our DIY fleet & 4% Employer Kiwisaver contribution

Hirepool is New Zealand's leading equipment hire company - from big construction projects to backyard DIYers, we've been helping Kiwis get the job done for over 65 years.

We're looking for a

Digital Marketing Specialist

to help us enhance our digital presence and connect with more awesome customers around the country.

About the Role :

You'll be joining a small, busy marketing team where no two days are the same.

You'll manage a range of digital marketing activities, from social media and digital advertising to email campaigns and content creation — bringing variety and plenty of opportunities to flex your skills.

We're after someone who's organised, creative, and comfortable juggling multiple projects at once.

You'll have solid foundations to build on, but plenty of scope to bring your own ideas and creativity to the role.

If you love crafting engaging content, diving into campaign results, enjoy working across a broad mix of digital marketing tasks, and don't mind rolling up your sleeves to get things done, we'd love to hear from you!

Here's what you'll be doing :

Running our social media accounts (Facebook, Instagram, LinkedIn, TikTok) and keeping our community buzzing

Creating engaging content — from posts to videos to EDMs — that looks good and drives results.

Setting up and managing Meta ad campaigns and digital advertising assets.

Tracking and reporting on campaign performance (so we can celebrate the wins and tweak what's needed).

Managing Hirepool's social media influencers and sponsorships / partnerships to boost brand reach and engagement

Updating website content, including news stories and image updates

Supporting SEO initiatives to drive organic traffic.

Assisting with general design work (social media graphics, website assets, campaign materials)

Working with our awesome internal teams and external partners to deliver top-notch campaigns.

Drive continuous improvements in the customer digital experience across Hirepool's platforms.

What you'll bring to the team :

2-4 years' experience in digital marketing, social media content creation, or a similar role.

Solid social media and digital ad skills (and you know your way around Meta Ads Manager)

A creative eye for good content and strong copywriting abilities

Experience working with social media influencers and managing partnerships

Strong organisational skills (you love a good plan and can juggle multiple projects)

Proactive and adaptable — comfortable working with changing priorities

Proficient with tools such as Meta Ads Manager, EDM platforms (Mailchimp), Canva, Adobe Creative Cloud Suite & Website CMS.

What we offer :

We offer a comprehensive package of benefits including enhanced employer Kiwisaver contributions, flexible working, and company-funded life insurance.

Visit to read more about what we do and for more about our vacancies and employment benefits.

Join Hirepool direct from school or study

In 2019Hirepool was asked by Auckland Tourism, Events & Economic Development (ATEED) to take part in a video case study about theAuckland CBD Jobs & Skills Hub ( / ).

The Hub connects people (including school leavers) with employers and jobs and career pathways that match their skills and interests.

Watch thevideo below and hear from two of our team who joined Hirepool direct from school / study.

#J-18808-Ljbffr