Marketing Operations Lead

Overview

We\'re seeking a forward-thinking Marketing Operations Lead to help our creative team work smarter through strategic systems design and AI orchestration.

In this evolving role, you\'ll initially design and implement the processes that connect our innovative marketing vision with practical execution, working closely with our AI developer interns to create automation solutions.

As our AI capabilities mature, your role will evolve toward strategic orchestration, governance, and continuous innovation of our marketing operations ecosystem.

What You\'ll Do

Initial Phase : Marketing Process Design & Implementation (30%)

Create clear, practical workflows that take marketing initiatives from concept to completion

Identify repetitive tasks and processes that can be automated through our AI developer interns

Develop specifications and requirements for AI-powered marketing tools

Implement and refine systems to ensure our creative work gets executed efficiently

Build templates and frameworks that make marketing execution more consistent

Performance Tracking & Analysis (20%)

Set up practical measurement systems to track how our marketing initiatives perform

Create dashboards and reports that provide actionable insights

Analyze marketing data to identify strategic patterns and improvement opportunities

Develop attribution models to accurately measure marketing impact

Design experiments to test new marketing approaches and validate hypotheses

AI Orchestration & Governance (20%)

Design the ecosystem of how multiple marketing AI agents interact effectively

Create quality control systems to monitor and ensure excellence in AI outputs

Develop exception handling processes for when AI encounters novel situations

Establish governance frameworks for appropriate AI decision-making boundaries

Continuously evaluate AI performance against business objectives

Human-AI Collaboration Design (15%)

Create optimal collaboration models between our creative team and AI systems

Design interfaces that make AI capabilities accessible to non-technical team members

Identify which aspects of marketing truly require human judgment versus AI execution

Develop feedback loops that help AI systems learn from human expertise

Train team members to effectively direct and work with AI systems

Strategic Evolution & Innovation (15%)

Identify emerging opportunities to enhance marketing effectiveness

Restructure systems as marketing channels and tactics evolve

Create integration points between marketing and other business functions

Evaluate new technologies for potential marketing application

Ensure marketing operations align with evolving business strategy

Requirements

Essential Qualifications :

2-5 years of experience in marketing operations, campaign management, or similar roles

Strong organizational skills with the ability to create order from creative chaos

Expert-level HubSpot user

Experience implementing or improving marketing processes

Comfort with marketing metrics and data analysis

Excellent communication skills, particularly in making complex ideas actionable

Interest in marketing technology and AI automation solutions

Personality Traits & Working Style :

Strategic systems thinker who can design holistic solutions

Adaptable with demonstrated learning agility as technologies evolve

Naturally organized with a knack for creating structure

Analytical thinker who enjoys solving practical problems

Comfort with continuous evolution of responsibilities and technologies

Ability to bridge creative, technical, and strategic conversations

Future-Focused Capabilities :

Ability to anticipate how roles and processes will evolve with increased automation

Intellectual curiosity about emerging marketing technologies and approaches

Comfort with ambiguity and continuous change in marketing operations

Systems thinking that identifies complex interactions and second-order effects

Vision for how human creativity and AI capabilities can optimally complement each other

Bonus Qualifications :

Experience working with developers or technical teams

Background in digital marketing campaign execution

Familiarity with project management methodologies

Knowledge of marketing automation tools

Experience in a fast-paced creative environment

You\'ll play a crucial and evolving role in a dynamic marketing team where your organizational and strategic strengths will be highly valued.

Initially, you\'ll create the systems that ensure effective execution, working with AI developer interns to build automation solutions.

As our AI capabilities mature, your role will evolve toward orchestrating our marketing technology ecosystem, identifying new opportunities, and ensuring our human-AI collaboration creates maximum impact.

If you\'re excited by the challenge of not just implementing systems but continuously evolving them in an AI-enabled world, this role offers unique growth opportunities.

Benefits

Work at the cutting edge of AI-powered Marketing—leveraging automation to scale growth

A lean, high-impact team where every decision ties to business performance

Opportunity to own strategy and execution, without endless red tape

Competitive salary and strong career growth opportunities

If you\'re ready to build and scale marketing with AI while driving real-world engagement, we want to hear from you.

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