Technical Copywriter

Technical Copywriter...Craft Stories That Inspire Adventure

Bring Macpac’s trusted outdoor gear to life through powerful product storytelling. With two part-time fixed-term roles (6 & 12 months), this is a flexible, impactful opportunity to join a supportive team and make your mark.

At Macpac, we’re on a mission to help people adventure better backed by our unwavering commitment to quality, sustainability, and durability. As our Technical Copywriter , you’ll be the voice that transforms technical product details into inspiring, accessible, and accurate content that connects customers to our gear.

What You’ll Do

• Own product storytelling – craft compelling copy for web, packaging, in-store collateral, and training resources.
• Translate complexity into clarity – turn technical specifications into easy-to-understand content that speaks to all adventurers.
• Protect accuracy & compliance – ensure all product claims align with brand and partner guidelines (Polartec, Pertex, Bluesign, RDS).
• Manage product information – maintain a master product database to deliver consistent, reliable content across platforms.
• Collaborate cross-functionally – partner with Product, Marketing, Digital, and Wholesale teams to bring stories to life.

What We’re Looking For

Why Join Macpac?

You’ll be part of a passionate team dedicated to designing and delivering world-class outdoor gear. In this role, you’ll work closely with the people behind our products, shaping stories that give customers the confidence to explore more, do more, and adventure better.

Ready to bring your writing skills into the wild?

Apply now and help shape the future of Macpac’s product storytelling.

Our Commitment to Inclusion : As part of the Super Retail Group, we celebrate diversity and champion a culture of inclusion. We know that a diverse team strengthens our workplace and creates better experiences for our customers.

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