Marketing Specialist

About Us :

Located in Newmarket, Forma Property Management Ltd is specialised in property management, dedicated to providing exceptional services to property owners, tenants, and the broader community.

We're looking for a creative and strategic Marketing Specialist to drive our marketing initiatives, strengthen our brand presence, and support business growth objectives.

Key Responsibilities :

• Plan, develop, and execute advertising policies and campaigns to drive occupancy, support leasing targets, and promote our property portfolio.
• Advise the director and clients on tailored advertising strategies to effectively reach target markets and increase consumer awareness of our properties and services.
• Coordinate production for advertising efforts and activities to showcase properties within time and budget constraints.
• Organize open home, tenant appreciation events, and virtual tours to engage potential tenants.
• Conduct market research to assess local market demand, tenant demographic trends, and competitive landscape within the real estate and property management sectors.
• Collect and analyze data to identify market opportunities for property management services and rental properties.
• Support business development by preparing and executing marketing objectives and programs that align with company goals.
• Identify key elements of marketing such as service positioning, pricing strategies, and promotional activities to maximize brand reach.
• Develop and manage marketing content for social media platforms, including updating property listings and managing social media accounts.
• Analyze digital marketing data to assess campaign performance and recommend updates to optimize SEO to increase visibility for properties.
• Monitor marketing initiatives and provide regular performance reports.
• Apply statistical modelling and data analysis to forecast the impact of pricing strategies on occupancy and profitability.

Requirements :

A bachelor's degree or at least 5 years of relevant experience

Excellent English writing and verbal communication skills

Strong interpersonal skills, creative problem-solving ability, and analytical thinking

Ability to collaborate effectively across teams and manage multiple projects within deadlines

Being able to speak Mandarin is preferable

What We Offer : Competitive salary

Flexible working environment

Opportunity for growth within a fast-paced, supportive team environment

The employee will work for a minimum of 30 hours per week and must be available to work on weekends when required.

The hourly rate ranges from $30 to $35.

Candidates must be New Zealand citizens or residents.

Only successful candidates will be contacted.