Producer, Chinese Audience Insights

Mediacorp is Singapore's largest content creator and national media network, operating a suite of TV channels, radio stations, and multiple digital platforms. Its mission is to engage, entertain, and enrich audiences by harnessing the power of creativity.

We are committed to creating an inclusive and diverse workplace where talent thrives. Our hiring decisions are made based on merit and fit-to-role. If you have a disability or special need which requires accommodation to participate in the recruitment process, please inform us when you submit your online application. We will be happy to support as necessary.

Thank you for your interest and application to this role. Please note that only short-listed candidates will be contacted.

Designation : Producer, Chinese Audience Insights

RESPONSIBILITIES

Analytics & Performance Reporting

• Track and analyse digital data (web, app, and social) to measure performance of content and campaigns
• Generate regular reports and dashboards for senior management, highlighting audience trends, gaps, and opportunities
• Recommend data-driven actions to improve traffic, engagement, and conversion across platforms

Brand Outreach & Event Activation

Digital Marketing & Campaign Amplification

SEO & SEM Strategy

Innovation & Cross-Team Collaboration

QUALIFICATIONS

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