Product Manager

We are committed to promoting a diverse and inclusive workplace - a place where we can each be ourselves and do the best work of our lives.

At Tracksuit we consider a unique perspective, diverse experience and a growth mindset to be of greater value than ticking every box on a JD.

If you think you have what it takes but don't have the exact experience we've set out, please still get in touch and apply.

At Tracksuit we provide beautiful, radically affordable, always-on brand tracking which is easy to use compared to traditional methods.

We recognise that sounds like a ton of buzzwords for marketers, so what it really means is that we did over tens of thousands of surveys last month to find out what real humans think and feel about the world's best brands and their competitors.

Are you our next Product Manager?

We're looking for a Product Manager to lead our Survey Product & Platform - the engine that powers Tracksuit's mission to prove that great brands build great businesses.

At Tracksuit, brand measurement isn't just reporting — it's shaping how modern brands grow.

This role ensures our survey engine sets the global standard for how brand health is measured.

You'll be stepping into a pivotal moment : we're accelerating our investment and impact on data quality, operational efficiency, and product innovation.

As the PM, you'll build experiences that make completing surveys feel simple and engaging, while ensuring we capture high quality data and deliver this in a scalable and cost efficient way.

Key Responsibilities :

Defining and driving the product vision for Tracksuit's survey product and platform, balancing operational excellence with data innovation

Driving a product team focused on our survey content and respondent experience (what data we collect) and our survey platform experience (how we collect the data).

Partnering with our Research, Design, Engineering, Data Science, and Operations functions to shape our survey methodology and capabilities

Making critical trade-offs between competing priorities : speed vs. quality, automation vs. flexibility, scale vs. customisation

Survey Innovation

: Evolving our content to meet market needs while maximising respondent engagement and data value

Respondent Experience

: Driving measurable improvements in survey engagement metrics through systematic experimentation with UX, content structure, and interaction patterns

Business Growth - Sample Runway

: Ensuring we can scale into more granular regions and new markets with representative, high-quality respondents

Data Quality & Integrity

: Reducing fraud rates, improve sampling quality, and minimise measurement error

Operational Efficiency

: Decreasing day to deploy and time spent on fieldwork while expanding regional coverage

Problems you'll help solve :

How do we design survey content that maximises both respondent engagement and data value?

How do we systematically test and improve the survey respondent experience to increase engagement and response quality?

How do we source respondents for increasingly granular segments across expanding geographies?

How do we deploy surveys faster without sacrificing quality?

How do we build platforms that scale with our growth while maintaining world-class data quality?

Requirements :

Product management experience :

You are able to take a broad strategic goal and break it down into product strategy and roadmap

Curiosity about the technology :

You can partner effectively with engineers on API design, system architecture, and automation strategies

Data-driven to your core

: You use metrics to guide decisions, design experiments, and measure impact

Track record of leading through influence

: You've coordinated across multiple teams and stakeholders without direct authority

Systems thinker

: You see how pieces connect, anticipate second-order effects, and design for long-term scalability

Clarity over consensus

: You can make difficult decisions and communicate the 'why' compellingly

Bias to action

: You ship iteratively, learn fast, and aren't paralysed by ambiguity

Outcome-obsessed

: You focus on customer and business impact, not output

Learning focused

: You enjoy testing hypotheses, analysing results, and iterating based on feedback to continuously refine product-market fit and optimise impact.

Master the details :

You are seen as a safe pair of hands.

You build confidence across the team by sweating the details without getting lost in them, ensuring that nothing falls through the cracks.

Collaborative leader

: You build trust across functions and elevate the teams around you

Comfortable with complexity

: You thrive when managing multiple moving pieces and interdependencies

Nice to haves :

Experience in market research, survey methodology, or data quality domains.

Evidence of improving engagement metrics through systematic testing of UI, content, or interaction patterns.

Hands-on experience with survey platforms (Decipher, Qualtrics, etc.)

Why join us at Tracksuit?

Tracksuit is one of Australasia's fastest-growing startups — and at just under 4 years old, we're already partnering with 1,000+ amazing brands across NZ, AU the US and UK including MyFitnessPal, Steve Madden, Bondi Sands, Athletic Brewing and many more.

We're building the common language for brand — and we're doing it with a globally distributed, tight-knit, and ambitious team.

We're all about transparency, trust, learning, and building something we're proud of.

Here's a few things we think make Tracksuit a great place to work :

Compensation :

Competitive market-rate salaries.

We've also got a fully transparent compensation framework, so everything's out in the open.

Equity :

Every Trackstar gets a slice of the pie through our ESOP program.

Wellbeing perks :

6 weeks paid leave, an annual wellness bonus, and access to top tier EAP services.

Parental support :

12 weeks paid parental leave for all parents, extra support for IVF, and a phased return to work.

L&D budget :

• per year to spend on your own learning and development — plus heaps of internal opportunities for growth.

Flex where it counts :

We're office-first, with stunning hubs in Auckland, NYC, London, and Sydney — and we support flexibility in how you manage your time.

We're proud to have been named as one of the :

Mumbrella Marketing Company of the Year

HRD Employer of Choice <200 Staff

NZ Hi Tech Awards, Emerging Company of the Year

AFR Best Place to Work Media and Marketing (4th place)

Digiday Worklife

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