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Head of Growth Marketing
Chartered Accountants ANZNZ9 days ago
Job descriptionDevelop and execute comprehensive growth marketing strategies across the customer lifecycle Identify, test, and scale marketing initiatives that drive sustainable strategic growth Utilise data analytics, customer insights, and market research to inform decisions and optimise marketing efforts Lead, mentor, and inspire a high-performing marketing team, fostering a culture of innovation and continuous learning Enhance digital marketing capabilities and drive development in paid media strategies Collaborate cross-functionally to align growth marketing with business objectives and project roadmaps Build and maintain relationships with senior leaders, stakeholders, agencies, and vendors Oversee operational management, including budget planning, resource allocation, and performance management Set, track, and optimise key growth-related metrics, ensuring campaigns are integrated with performance measures and KPIs 10+ years’ experience in marketing, with a proven track record in growth or product marketing and leading cross-functional teams Strategic thinker with initiative and the ability to translate plans into actionable, measurable outcomes Emotionally intelligent leader, able to inspire high-performing teams and foster inclusive relationships Resilient and adaptable, able to navigate ambiguity and lead through change Proficient in marketing and data analytics tools, CRM systems, automation platforms, and digital channels Excellent communication and stakeholder engagement skills, with the credibility to partner with executive leadership and external agencies Demonstrated ability to manage budgets, optimise ROI, and drive business outcomes Relevant tertiary qualifications in marketing and / or communications A strong focus on equity, diversity, and inclusion embedded in everything we do Opportunities to grow your career through inspiring learning and development pathways The chance to contribute to meaningful work that supports sustainability and the public good A flexible hybrid work model that balances autonomy with the benefits of in-person collaboration A culture that values your voice and empowers you to make an impact in your community and profession Two additional CA leave days over the Christmas closure period Unlimited access to LinkedIn Learning and other professional development resources
We encourage Passion to Grow and improve
- Lead and deliver innovative, data-driven growth marketing strategies.
- Inspire and empower a high-performing marketing team.
- Shape member experience and drive commercial success.
Are you a visionary marketing leader ready to drive scalable growth and innovation? Join Chartered Accountants Australia and New Zealand (CA ANZ) as our new Head of Growth Marketing and make a real impact across Australia and New Zealand.
ABOUT THE ROLE
As Head of Growth Marketing, you will own the strategy and lead your team to execute campaigns that directly drive revenue through our e-commerce channels and learning portfolio. You’ll design and deliver targeted campaigns that move members seamlessly from awareness to ongoing engagement. Leading a multi-disciplinary team, you’ll work cross-functionally to deliver business objectives, champion a member-centric approach, and develop a world-class member experience. This role offers flexibility to be based in Australia or New Zealand, supporting our diverse member base across both countries.
Key responsibilities :
ABOUT YOU
ABOUT US
Chartered Accountants Australia and New Zealand (CA ANZ) represents more than 140,000 financial professionals, supporting them to make a meaningful difference in the communities where they work and live. We are committed to advancing the profession through high ethical standards, world-class education, and advocacy for the public good. Guided by our purpose and values, we aspire to be a magnet for diverse talent, equip our members for success, and lead the way in sustainability, innovation, and trust in business and finance.
WHAT’S IN IT FOR YOU
At CA ANZ, we are committed to creating a workplace that reflects our values of collaboration, integrity, diversity, and accountability. As part of our strategy to be a magnet for diverse talent and an adaptive, member-centric organisation, we offer :
HOW TO APPLY
Simply select APPLY NOW and submit your application today. Applications close Friday 3 October.
At CA ANZ equality, diversity and inclusion are at the heart of all we do.
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Head Of Growth Marketing • NZ
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