Chief Marketing Officer (CMO) – Google Ads & Facebook Ads Expert

Chief Marketing Officer (CMO) – Google Ads & Facebook Ads Expert

• Lead and execute performance marketing strategies across Google Ads and Facebook Ads , optimizing for growth, cost efficiency, and scalability.
• Build and oversee multi-channel marketing funnels , from awareness to conversion, ensuring campaigns are structured to maximize lead generation and revenue.
• Optimize marketing investments : manage ad budgets effectively (20k-30k$+ per month or equivalent) to deliver measurable ROI, while enhancing customer acquisition cost (CAC) efficiency.
• Create and implement A / B testing , analyzing creative variations, audience segments, and landing pages to improve overall conversion rates and funnel performance.
• Lead, manage, and grow the marketing team, ensuring seamless collaboration between performance marketing, content, creative, and product teams to drive cohesive results.
• Use data-driven insights from tools like Google Analytics , GA4 , Meta Pixel , and Conversion API to inform decision‑making and continuously optimize campaign performance.
• Maintain a deep understanding of digital marketing trends and AI‑driven advertising innovations to stay ahead of the curve and lead the adoption of new tools and technologies.
• Provide clear, actionable reporting to senior leadership on campaign performance, KPIs, and strategic recommendations for future growth.

Requirements

Seniority level

Executive

Employment type

Part‑time

Job function

Marketing and Sales

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