Overview
Influential is a key leader in the Influencer Marketing space (and the largest influencer marketing company in the world, by revenue). Trusted by over 60% of the Fortune 500, we connect our clients with a network of over 3 Million social media influencers.
We are looking for team members who are thrilled by the idea of playing an active role in shaping how companies engage with customers through TikTok, Instagram, Facebook, and more. Our team is built of people from across the country who have already moved the needle in social media, influencer marketing, and various sectors of technology. Ready to join us?
What we offer :
- Remote company - work from home!
- Competitive compensation
- Flexible time off with inclusive holiday benefits
- 401(k) matching
- An awesome collaborative work culture, a diverse team, and more!
Influential is looking for an experienced Associate Director, Campaign Management to implement the day-to-day strategy and campaign execution for Fortune 500 clients. This role will lead the east coast campaign management team while supporting the development and execution of our top-tier influencer marketing campaigns. The Associate Director works closely with our Account Management and Creative teams and is responsible for building relationships with the influencer community across all social platforms.
Responsibilities
Be accountable for the overall success of Influential's social campaignsBuild and execute creator strategies specific to campaigns, refine current success metrics, and introduce new success metricsSupport training of all aspects of planning and audience reporting, use of research tools, as well as the development of writing and presentation skillsLiaise between the campaign management team and other key internal groups on each account (account management, research / analytics, operations) to ensure client needs are being metOversee Influencer “casting”, negotiation, contracting and content management across different brand campaignsKnowledge of offline and online space; strong understanding of the relationship between brand, media, and consumer. Well versed in the influencer marketing space or strong interest in the industryWorking knowledge of online performance tracking and brand measurement toolsStrong organizational skills with the ability to multitask, detail-oriented with attention to schedules and timelines, and maintenance of records and materialsA self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teamsQualifications
5 - 7 years of experience working in a digital, advertising, or influencer marketing environment in the skincare space.Experience managing multiple 6 to 7 figure projects at one time in a fast-paced environmentExpert negotiating skills and management of six figure Influencer campaign budgetsEstablished and extensive network of managers / agents or Influencer contactsDirect experience with on-site Influencer activationsKnowledge of offline and online space, with a strong understanding of the relationship between brand, media, and consumerWorking knowledge of online performance tracking and brand measurement toolsA self-starter who loves collaboration and is open to feedback, comfortable working independently as well as influencing cross-functional teamsStrong organizational skills and attention to details, while juggling multiple projects and timelinesComfortable working in a startup environment, creating organization and processes where none may existKnowledge of all major social platforms and recent trends on Instagram, Facebook, Pinterest, TikTok, Twitter, YouTube, and moreBachelor’s degree or equivalent experienceExperience at a marketing-tech or media start-upYou’re passionate about social media and / or influencer marketingSalary
Salary Range : $110K- $125K
About Influential
Influential is an AI-powered technology and is the largest influencer marketing company in the world, by revenue. Leveraging a network of over 3 Million social media influencers, Influential's platform powers seamless talent discovery, comprehensive brand safety, content creation, media, and measurement. Through strategic partnerships with first and third-party data providers, Influential enables exclusive targeting and measurement solutions, including both online and offline attribution, such as sales lift, TV tune-in lift, foot traffic, and eComm sales. Influential works with Fortune 500 brands, including McDonald’s, NBA, General Mills, Ford, and every major studio. With offices in Los Angeles, NYC, and Las Vegas, Influential is a developer partner of IBM Watson, a strategic partner of WME and Oracle, and a Facebook and Instagram Marketing Partner. Influential.co
Influential is an equal opportunity employer.
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