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Marketing Executive

Marketing Executive

SOFITELQueenstown, Otago, New Zealand
16 days ago
Job description

Job Description

Support in the creation and delivery of quality Marketing activities that effectively convey the brand stories of Sofitel Queenstown Hotel & Spa.

  • Creatively design and deliver Sofitel Queenstown's social media content in line with the Marketing strategy :
  • Assist in the creation and distribution of EDM and maintain the database of contacts and clients.
  • Support in the creation of in-house promotions and advertising opportunities for Hotel outlets; Salon Rouge, Le Petit Salon, Left Bank Bistro & Sofitel Spa by L'Occitane, collaborating closely with the sales, reservations, and F&B teams to align marketing campaigns with hotel promotions and events.
  • Confidently support content creation of Hotel marketing material across multiple digital channels, as well as conducting regular audits of external distribution sites such as third-party websites.
  • Plan and execute paid advertising campaigns (Google Ads, Facebook Ads, Instagram Ads, etc.) to maximise ROI and spend.
  • Monitor and analyse website traffic, conversion rates, and online shopping cart revenue, providing insights and recommendations for improvement.

Qualifications

  • Proven experience in digital marketing, preferably in the hospitality or luxury industry and proficiency in design programs;
  • Strong understanding of SEO, SEM and social media advertising;
  • Proficiency in digital marketing tools such as Google Analytics, Meta Business Suite, Canva, Adobe Creative Suite, WordPress and other content management systems (CMS);
  • Strong analytical skills to assess digital campaign performance and optimise strategies;
  • You are self-motivated and enjoy working autonomously, with the ability to multi-task;
  • Excellent written and verbal communication skills with a strong eye for detail and creativity.

    • Additional Information

    Bring passion and dedication to excellence, and we will recognise your contribution with a variety of benefits, rewards and development opportunities :

  • Daily staff  meals  provided.
  • Loyalty card entitling you to  discounted  Hotel stays, food and beverage rates and Spa treatments worldwide.
  • Ongoing reward and recognition  incentives  and awards.
  • Opportunities for further  development  and worldwide career  progression  within Accor.
  • Work for a  world-leading  Global hotel company.
  • Free gym access
  • Free ski hire during winter months
  • Refer a friend  incentive
  • Supportive  and friendly working environment.
  • Dry cleaning allowance.
  • Wellness initiatives , including EAP, Yoga classes and Mental Health apps.

    • Our commitment to Diversity & Inclusion :

    We are an inclusive company, and our ambition is to attract, recruit and promote diverse talent. We offer reasonable adjustments to support you. If you require an adjustment to be made during the recruitment process, you're welcome to let us know.