Area Community Specialist (Auckland Based, Commencing Feb 2026)

Area Community Specialist (Auckland, Feb

We are seeking an Area Community Specialist to support the lululemon community strategy across Auckland.

The role involves event execution, ambassador management, partnership cultivation, and contributing to diversity and inclusion initiatives.

Description & Requirements

lululemon is an innovative performance apparel company for yoga, running, training, and other athletic pursuits.

We focus on creating positive change and fostering an equitable, inclusive environment.

About This Team

The Community team owns the community strategy : relationship management, product seeding, activations, and campaign activity across our store fleet.

The team works with Events, Community, and Sports Marketing partners to build meaningful local relationships and support our diversity & inclusion commitments.

A Day In The Life

Execute events and activations, managing budgets and strategic execution.

Coach and coordinate stores on community excellence, including community budgets (product seeding, engagement, activations).

Partner with Community Manager, Regional Manager, and Store Managers to support the Ambassador journey (selection, onboarding, engagement, off-boarding) ensuring inclusivity.

Maintain close relationships with store teams through visits, meetings, and ambassador connects.

Advise on Community Initiatives Fund and Store Local Events.

Partner with Store Managers for community strategy during openings and optimizations.

Filter and present partnership opportunities to the Sports Marketing lead.

Enroll store teams in Center for Social Impact, Brand campaigns, and Cultural Awareness Days.

Support Community Wellbeing Partners within activations.

Collaborate with cross-functional partners.

Work with AU Talent Acquisition, AU Inclusion, Diversity, Equity and Action (IDEA) teams.

Qualification

Bachelor's degree preferred.

2+ years of experience building connections / relationships for a brand.

Proven success creating and executing community plans and tactics.

Strong organizational skills and attention to detail.

Committed to inclusion, diversity, and equity principles.

Must Haves

Owns personal responsibility and embraces choice.

Entrepreneurial spirit, constantly innovating for results.

Communicates honestly and kindly.

Leads with courage; embraces failure as growth.

Builds trusting relationships, puts people first.

Integrates fun and joy, doesn't take themselves too seriously.

Benefits & Perks

Competitive base pay, team bonus program, paid time off, employee discounts, fitness / yoga classes, parenthood top-up, professional development, and more.

Seniority level : Entry level

Employment type : Full-time

Job function : Sales, Business Development, and Marketing

Industry : Retail

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