The Talent Set are proud to be partnering with a global humanitarian charity to recruit this pivotal role as part of their ongoing transformation to become a 'digital first' organisation.
Role : Digital Performance Advisor
What’s on offer
- Salary : London £54,527. Cardiff / Warrington / Edinburgh £49,664
- Location : London, Cardiff, Warrington or Edinburgh
- Pattern : Hybrid 2 days / week
- Permanent : full‑time with flexible hours
- Interviews : Will be conducted on a rolling basis, please apply ASAP
The role
Conduct in-depth analysis of user behavior across digital platforms using a range of analytics tools. Structure, extract, and interpret data to generate insights that inform and improve the overall digital experience.Develop and present data‑driven hypotheses to evaluate and optimise campaign performance. Provide clear feedback and actionable recommendations to support ongoing digital enhancements.Serve as a subject matter expert in digital analytics, delivering detailed campaign performance reports and actionable insights. Collaborate closely with cross‑functional teams to build consensus and drive data‑informed decision‑making.Utilise digital reporting dashboards such as Power BI and Looker Studio to effectively communicate key digital KPIs, enabling informed, strategic decisions across the organisation.Perform user experience analysis through usability testing and analytics tools to identify opportunities for improvement on the website, ensuring an optimised and impactful user journey.Design and implement robust A / B and multivariate testing strategies. Ensure thorough documentation, analysis, and dissemination of testing outcomes to promote a culture of learning, iteration, and continuous improvement.About you
Demonstrated expertise in digital analysis and insights, with a strong track record of producing data‑driven reports and actionable recommendations across platforms such as Google Analytics 4, email marketing, social media, and META.Ideally you will come from a charity or related not‑for‑profit backgroundProven ability to optimise marketing, fundraising, and conversion strategies through comprehensive performance analysis.Highly proficient in statistical analysis techniques, including :Descriptive and comparative statistics
A / B testingData modelling to identify trends and support performance improvementAdvanced knowledge of digital performance tools and frameworks, including :Google Analytics 4 (funnel analysis, segmentation, e‑commerce tracking)
Google Tag ManagerHotjar or ContentSquarePower BILooker StudioSkilled in defining and managing tracking requirements, implementing tag management solutions, and integrating digital data with CRM systems.Strategic and analytical thinker with a strong learning mindset; able to work independently to :Identify performance gaps
Develop innovative solutionsImplement methods to improve user experience and increase conversionsHow To Apply
To apply, please submit your CV demonstrating your suitability for this role by clicking the 'apply now' button (please do not apply via email). We aim to get back to all successful candidates within 48 working hours.
Commitment to Diversity
The Talent Set are committed to diverse and inclusive recruitment practices, ensuring equal opportunities for all applicants regardless of race, sexual orientation, disability, age, or gender. We actively encourage applications from a wide range of backgrounds and are always happy to make reasonable adjustments to ensure a fair recruitment process.
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