Activation Manager (Programmatic)

Activation Manager (Programmatic)

OMD New Zealand

About the role

As the Activation Manager, you are responsible for the day-to-day execution of a world-class activation product (programmatic, search & paid social) with additional exposure to emerging channels & technology platforms.

Specifically, this will include fully understanding briefs, building responses and channel strategies that are rational and relevant with the support of the Activation Director.

You will be overseeing the day-to-day activation operations (programmatic, search & paid social) including the setup of campaigns, technical implementation, troubleshooting, quality assurance to deliver best-in-class trading in all platforms, doing data and trend analysis to improve overall performance to ensure the delivery against campaign strategy and account KPIs.

You will do this to ensure your clients always receive a high-quality product experience, efficient delivery, and automation of processes.

This person is responsible for managing a high-performing team of Executives and Assistants, you will constantly push for better client results and a leading-edge product across all paid digital media channels.

Strong people management skills, an aptitude for technology, a desire to find success for clients, and a passion to succeed in digital marketing are keys to job satisfaction.

This includes multi-tasking, problem-solving, managing multiple timelines, keeping calm under pressure, and working across functions.

You will also play a key role to support the success of the agency client service teams, digital operations, technology, and analytics teams.

Skills and Experience

3+ years' relevant work experience within digital activation (Search, Social or Programmatic) within agency, publisher, trading desk, technology company, or other.

1+ years' experience in managing and mentoring junior team members.

Proven experience working in a digital agency with large enterprise clients is a must.

An understanding of how media agencies operate would be an advantage.

Strong knowledge across key activation platforms : Google Ads, Bing, Apple, SA360, DV360, TTD, Amazon, Yahoo, Meta, TikTok, Pinterest, Snapchat, LinkedIn, etc.

Some knowledge of supply-side platforms, ad verification, tag management, analytics, data management platforms, customer data platforms and clean rooms would be an advantage.

Proven ability to work in a fast-paced and dynamic environment.

A passion for working within digital activation and a drive to constantly upskill and learn new technical expertise.

A passion for working collaboratively with your teammates and the broader agency group... not every problem has a one-sided solution.

A 'can-do' attitude and a thirst for knowledge and learning!

Intermediate to Advanced skills using Microsoft Suite (Outlook, PowerPoint, Word & Excel).

If this sounds like you, please apply directly via the job ad ASAP.

Seniority level : Mid-Senior level

Employment type : Full-time

Job function : Advertising

Industries : Advertising Services

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