Product Marketing Director - AIRemote — Permanent Full TimeAustralia & New Zealand

About Envato : At Envato, everything we do is about empowering creatives to thrive. We're here to help creatives bring their ideas to life, supercharge their workflows, and equip them with an unparalleled toolkit they can use anywhere.

We're a purpose-driven company and we've long embraced flexible, inclusive ways of working. Our values : Community Spirit, Build Our Future, Embrace Diversity, Make It Happen, and Make Envato Proud, guide everything we do, shaping how we work, grow, and succeed.

About the role

Ready to shake up the creative world with AI? This isn't just another tech gig; it's a chance to shape the future of creativity. As our Product Marketing Director for AI, you'll be the voice of our most ambitious products, translating groundbreaking tech into must-have tools for millions of creative pros.

What you'll be doing

• Craft compelling, clear positioning and messaging for our AI and broader product portfolio.
• Lead the planning and execution of global go-to-market strategies, from major AI launches to product updates.
• Arm cross-functional teams with the insights they need through product briefs, competitive analysis, and sales guides.
• Produce high-impact content—from case studies to demos—that positions Envato as a leader in creative tech and AI.
• Dive deep into market trends, buyer personas, and competitive landscapes to inform and refine our strategies.
• Integrate customer and market feedback into every launch and campaign.
• Represent Envato as a thought leader in the AI space at industry events and forums.
• Collaborate with Product, Design, and Engineering to ensure our messaging is on point and our launches are seamless.
• Define and track key metrics to measure the success of product marketing initiatives.

About you

Life at Envato

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