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Freelance B2B Content Strategist

Freelance B2B Content Strategist

DigitalWorkFromHome, Nelson, New Zealand
1 day ago
Job description

Overview

Hire Digital is seeking an experienced B2B Content Strategist (Freelance, Remote) to join our team. This position focuses on creating and implementing a strong content strategy that strengthens our brand presence in the B2B tech industry, particularly through LinkedIn and SEO-driven content.

Responsibilities

  • Create a comprehensive B2B content strategy, prioritizing LinkedIn and our content hub to engage technology decision-makers and business leaders
  • Conduct thorough keyword research to optimize content for search engines, ensuring maximum visibility and engagement
  • Produce and curate high-quality, engaging content tailored to our target audience, enhancing brand authority and driving business objectives
  • Perform market research to identify content needs, trends, and opportunities that align with our business goals
  • Write and edit persuasive copy across various platforms, including websites, marketing materials, and social media, adhering to brand guidelines
  • Review all content assets for clarity, quality, and consistency before submission to clients and stakeholders
  • Work closely with internal teams to gather requirements and feedback, ensuring content meets expectations and delivers value
  • Analyze content performance metrics to assess effectiveness and inform ongoing and future content strategies

Qualifications / Requirements

  • Proven experience in B2B content strategy, project management, and copywriting, specifically within the tech sector
  • Strong understanding of SEO best practices and keyword research methods
  • Experience in developing and executing content strategies for LinkedIn is an added advantage
  • Excellent leadership and collaboration skills, proven ability to manage projects and teams effectively
  • Exceptional written and verbal communication skills, with a talent for crafting compelling narratives

    • Seniority level

  • Mid-Senior level

    • Employment type

  • Temporary

    • Job function

  • Marketing

    • Industries

  • IT Services and IT Consulting

    • Location : Auckland, Auckland, New Zealand

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    Freelance Strategist • WorkFromHome, Nelson, New Zealand