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Content & Social Lead
Content & Social LeadCaci • WorkFromHome, Auckland, New Zealand
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Content & Social Lead

Content & Social Lead

Caci • WorkFromHome, Auckland, New Zealand
2 days ago
Job description

Join to apply for the Content & Social Lead role at Caci New Zealand

Shape the voice, story, and community of New Zealand’s most loved skin clinics.

About FAB Group & Caci

At FAB Group, we’re the creative force behind Caci, the country’s leading network of skin and cosmetic clinics. For more than 30 years, we’ve helped Kiwis feel confident in their skin through science-backed treatments, memberships, and an award-winning customer experience.

We’re now looking for a Content & Social Lead to tell our story, build our community, and strengthen our digital presence. This role is perfect for a creative storyteller who can blend strategic planning with hands‑on execution, someone who knows how to make content that connects and converts.

The Opportunity

From social feeds to inbox to press coverage you’ll shape how Caci shows up and speaks to the world. You’ll develop scroll‑stopping content, nurture our influencer and media relationships, and build a loyal, engaged community that drives both brand love and business results.

What You’ll Do

  • Lead Caci’s content, SEO and social media strategy across Instagram, TikTok, Pinterest, LinkedIn, YouTube and more
  • Manage a content calendar across social, blog, email and campaigns that aligns with brand and commercial goals
  • Write and edit engaging copy for ads, social posts, blogs, newsletters and press / media
  • Create and publish compelling visual content from Reels and stories to campaign assets
  • Manage influencer and creator collaborations from briefing to reporting
  • Nurture Caci’s community and fostering conversation
  • Track and report on performance
  • Develop and execute PR and media initiatives to build earned brand presence in beauty and wellness press
  • Collaborate closely with design, digital and clinic teams to ensure content feels authentic and on brand

About You

  • 5 + years’ experience in content creation, social media and brand communications
  • Exceptional copywriting skills with a strong grasp of tone, voice and storytelling
  • Confident with Canva / Adobe Creative Suite and social scheduling tools
  • Experience managing PR, influencer partnerships and community engagement
  • A creative eye for videography and design
  • Comfortable analysing social performance and turning data into insights
  • Passionate about beauty, wellness and women’s confidence and you bring that energy to your content
  • Why You’ll Love It Here

  • Join an award-winning NZ brand with a strong purpose and culture
  • Create content that inspires real confidence and connection
  • Work with a supportive team of creatives, marketers and industry experts
  • Hybrid mix of creative and strategic impact
  • Great skincare perks and a team that is passionate about what they do
  • Ready to Apply?

    Send your CV via SEEK and a short note showing us your best social or content work, we want to see your storytelling style and eye for detail.

    Seniority level

    Mid‑Senior level

    Employment type

    Full‑time

    Job function

    Marketing, Public Relations, and Writing / Editing

    Industries

    Health, Wellness & Fitness

    Referrals increase your chances of interviewing at Caci New Zealand by 2x

    Auckland, Auckland, New Zealand

    #J-18808-Ljbffr

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    Social • WorkFromHome, Auckland, New Zealand

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