Senior Copywriter

About Greenhouse

Greenhouse is a part of Woolworths's centre of creative excellence.

Powered by specialist capabilities.

Together, we grow ideas.

Collaboration is at the heart of all we do.

As a creative partner to Woolworths, Greenhouse is a bespoke integrated business.

At the heart of everything we do is one purpose – to create great ideas across all channels that put the Woolworths customer first.

The opportunity

A Senior Copywriter at Greenhouse New Zealand partners and collaborates with an Art Director to create impactful, modern creative solutions - ideas that are effective, strategic, agnostic and transformative for our clients' business.

With a strong understanding of strategy, the Senior Copywriter is responsible for creative work that answers the assigned brief in a unique, engaging way and effective way.

They need to be able to understand and reflect different brands\' tone of voice and show writing craft across all creative solutions, as well as act as a guide and inspiration to more junior members of the creative department.

The Senior Copywriter will develop and maintain effective relationships with key internal stakeholders, as well as clients and external production partners, taking a client-facing Lead role on key clients within their remit.

Your snapshot of what you\'ll do

Gain a deep understanding of their Clients' business at an operational level

Responsible for the creation of advertising ideas across all media, in partnership with the Senior Art Director

Responsible for establishing creative direction across key client projects, adapting strategic insights from creative briefs into persuasive copy concepts

Work closely with the Creative Director to ensure a high-quality output, and be comfortable stepping up to creative lead responsibilities when required

Manage integrated campaign productions, including shoots, editing and post-production

Ensure there are high levels of craft across visuals and layout design, and contribute to material details, such as style and size of type, photographs, graphics, animation, video and sound

Marks off against all levels of Client contact, developing a strong, trusted and respectful relationship with each Client

Lead key creative meetings with clients, ensuring the creative view is well presented, playing a leadership role, along with Creative Directors, Account Leads, Strategy Directors in the presentation of creative and strategic work

Plus much more!

Your ideal experience

At least 5 years in a Copywriter / Conceptual Creative role

Expert knowledge of advertising principles and understanding of advertising channels : TV, radio, print, social, sponsorships and other emerging media

Proven ability to demonstrate brand tone of voice

Creative thinker, able to create stunning content against tight deadlines if required; able to brief others to do the same and manage to ensure outcome of a high standard

Demonstrated experience and passion for ideas that don\'t just end up in social media, but begin there

A 360 approach to creativity where ideas are not defined, constrained by media

Professional knowledge of relevant software, such as Adobe Creative Suite

M+C Saatchi Group Ambitions

At M+C Saatchi Group, our ambition is to create and curate Cultural Power for our clients.

We do this by connecting specialist expertise, powered by creativity, data and technology, to help build famous brands, solve the most complex business and societal challenges.

Cultural Power needs diversity of thinking, we are committed to fostering a diverse and inclusive workplace.

We strongly encourage applications from First Nations people, individuals with disabilities, people from diverse cultural and linguistic backgrounds, and those of all ages, identities, and life experiences.

Our flexible work policies, employee-led diversity networks, and inclusive career development initiatives reflect our core value, 'Walk in Different Worlds,' which drives our D&I mission.

If you need any adjustments during the recruitment process, please let us know.

A snapshot of our benefits

Flexible leave options, including :

Flexible public holidays

Summer half-days

Ability to work from anywhere in the world for up to two weeks per year

Dedicated volunteer leave

Study leave to support your learning and development

12 weeks of paid parental leave available to all parents

Regular catered staff lunches, plus complimentary breakfast, fruit, and snacks

Free access to Sonder, a wellbeing and safety app

Regular in-house and sponsored events to foster connection and engagement

Learning and development opportunities, including access to internal and external courses

Annual work-from-home setup allowance to support your remote workspace

What we value most

Walk in different worlds

Make Uncommon Sense

Run Towards the Fire (except if there is an actual fire when we run away from it)

Roll as one

Be excellent to each other

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