Digital Content Manager

Job Description We're looking for a Digital Content Manager to lead the execution of online campaigns, maintain high-quality web content, and optimise on-site user experience (UX).

You'll manage the design workflow, coordinate with internal teams and external agencies, and focus on driving conversion, ensuring content accuracy, and delivering campaigns on time.

This role is both strategic and hands-on, giving you the opportunity to make a real impact on JB's online performance.

Key responsibilities include, but are not limited to : Execute online campaigns and website updates.

Build and optimise landing pages for campaigns and promotions.

Maintain CMS content with accuracy and brand compliance.

Manage the Designer's workload and workflow, ensuring timely delivery of assets.

Quality-assure all web and campaign assets before launch.

Analyse user behaviour using Microsoft Clarity and provide actionable UX insights.

Optimise Algolia search in collaboration with the AU Online Content Team.

Collaborate with internal teams and external agencies on SEO, Paid Ads assets, and creative outputs.

Coordinate with the Lifecycle Marketing Specialist to align messaging across campaigns.

Provide analytics and reporting on campaigns, UX, and site content.

Qualifications 3+ years' experience in digital content management, eCommerce, or online merchandising.

Strong understanding of website optimisation, conversion, and UX principles.

Hands-on experience with Shopify, CMS platforms (Contentful preferred), Figma, and Adobe Creative Suite.

Analytical mindset with experience using tools like Microsoft Clarity, Algolia, and Google Analytics to drive data-driven decisions.

Excellent project management skills with the ability to manage multiple initiatives and deadlines.

Collaborative and proactive, with experience working cross-functionally with merchandising, marketing, and creative teams.

Detail-oriented with a passion for delivering high-quality, accurate, and brand-compliant content.

Sales-focused and results-driven, with a proven ability to optimise content to improve conversion.

Additional Information If you are interested in this exciting opportunity with us, please click apply and upload your CV.

All applications are strictly confidential.

JB Hi-Fi Limited is an equal opportunity employer committed to providing a work environment that promotes diversity and inclusion.

If this opportunity excites you (even if you feel that you don't meet 100% of the criteria) – please don't hesitate to apply!