Head of Sales and Marketing

Job Description

We’re looking for an exceptional Head of Sales & Marketing to lead the commercial growth of a collection of some of the South Island’s most distinctive helicopter and tourism businesses. Based in Queenstown, this is a senior leadership role with responsibility for setting and delivering our sales, marketing and brand strategy across multiple businesses, markets and customer segments. Our world is a little different. We operate helicopters in some of the most spectacular parts of New Zealand, delivering everything from premium visitor experiences and private charters to weddings, commercial aviation and remote access. Our customers range from international luxury travellers and global travel partners through to locals, businesses and government agencies. We have strong brands, great products and plenty of opportunity. We’re now looking for someone with the commercial experience, energy and judgement to help take the next stage of growth seriously. As Head of Sales & Marketing, you’ll lead our overall commercial strategy and be accountable for growing revenue, strengthening our brands and ensuring our sales and marketing effort is focused where it creates the greatest value. You’ll work closely with the General Manager and operational leaders while leading and developing our sales and marketing team. Your remit will include: Developing and delivering the group sales and marketing strategy. Owning revenue growth across key tourism, trade, charter and direct channels. Leading relationships with key inbound operators, travel trade partners, luxury travel advisors and strategic accounts. Identifying new products, markets, partnerships and commercial opportunities. Building our presence in priority international markets. Driving stronger direct and digital sales performance. Overseeing brand, marketing, content, digital, PR and communications. Ensuring our different brands have clear positions while working effectively together. Setting sales targets, budgets and measurable commercial KPIs. Using customer, booking and market data to make better commercial decisions. Leading, coaching and developing the sales and marketing team. Representing the businesses at trade events, sales missions and industry functions in New Zealand and overseas. Working closely with operations to ensure what we sell can be delivered exceptionally well. You’ll probably have significant senior sales and marketing experience within tourism, luxury travel, aviation, hospitality or another experience-led industry. More importantly, you’ll understand how to turn great products and relationships into sustainable commercial growth. You’ll be: Commercially sharp and comfortable being accountable for revenue. An experienced relationship builder with credibility at a senior level. Equally comfortable talking strategy with Directors and getting into the detail with the team. Experienced in international tourism distribution and trade relationships. Confident across both sales and marketing rather than heavily weighted toward only one. Strong with numbers, reporting, budgets and forecasting. Curious about customers, markets and what is changing around us. A clear communicator and capable people leader. Calm, practical and willing to make decisions. Ambitious for the business without needing to make it about yourself. Experience in the New Zealand tourism industry and established international trade relationships would be highly regarded. #J-18808-Ljbffr