Senior Marketing Manager

Reporting into our Category Marketing Lead this trade driven marketing role is varied and will see you wear your strategic planning hat and keeping hands on with the doing. Youll be a trusted marketing partner and collaborator to our category teams. Toys are a significant category for us with fun vibrant and significant activations and trading events (e.g. our famous yearly Mega Toy Sale). The wider categories can be trend focused and seasonal in nature so timing and lots of buzz is of the essence!

• Lead develop and deliver trading campaigns including across major trading events support key business category plans with impactful marketing activity that drive sales profitability and brand building.
• Lead the Discover Define Design & Deliver plans for specific Category MTE and Brand activity in support of KPIs
• Work closely with creative media team merchandising operations media corporate comms and omni experience to ensure marketing activities are integrated providing a cohesive customer experience.
• Work collaboratively with wider Retail Marketing team to ensure alignment and delivery of commercial and customer outcomes across one communications plan
• Manage agreed aspects of Marketing A&P budget efficiently across activity to improve effectiveness and ROI

Qualifications :

Your retail marketing background strategic thinking and trading mindset are an absolute must. Your collaborative approach commercial acumen customer mindset and stakeholder management skills means you innately understand key levers and can take stakeholders along on the journey to deliver impactful results. Our wish-list also includes:

• Proven successes delivering commercial results in a similar retail environment
• Broad multichannel marketing experience in a trading/category capacity
• Intensely curious about category/consumer/shopper behaviour and innovative in approach
• Project management skills (managing timelines and budgets)
• A confident interactor and strong communicator you know how to win friends influence negotiate and push back when needed

Additional Information :

Why join us

At The Warehouse Group youll be part of a business thats continuously evolving without losing sight of why were here for our customers! The team work collaboratively fresh & creative thinking is encouraged and great ideas can become reality! We also offer

• Discounts across our brands
• Birthday leave and charity day off
• Free parking & EV charging onsite gym and café at our Northcote support office
• We value collaboration connection & flexibility 4 days in office Fridays WFH
• 26 weeks paid parental leave
• A range of wellbeing support and development opportunities

If you love retail know what drives customers and want to make your mark on a much-loved Kiwi brand wed love to chat.

Remote Work :

No

Employment Type :

Full-time

Experience: years
Vacancy: 1