Consumer Experience Manager Auckland or WellingtonJoin to apply for the Consumer Experience Manager Auckland or Wellington role at Imperial Brands PLCConsumer Experience Manager Auckland or Wellington1 day ago Be among the first 25 applicantsJoin to apply for the Consumer Experience Manager Auckland or Wellington role at Imperial Brands PLCGet AI-powered advice on this job and more exclusive features.Are you passionate about leading with creativity in a highly regulated environment?
Do you thrive in collaborative teams that value fresh perspectives and innovative thinking?
If yes, join us as a Consumer Experience Manager, where you'll drive bold, unconventional strategies to build consumer loyalty and improve performance – all within the boundaries of a restricted marketing landscape.
Permanent full time opportunity can be Auckland or Wellington based.
Work with a supportive leader and team.In this pivotal role, you'll : Lead the development and execution of engaging, insight-driven consumer campaigns.Tackle complex challenges with creative, consumer-centric solutions.Coach and develop a Consumer Experience Executive,helping grow future talent.You'll report to a supportive Consumer Marketing Leader who is committed to internal development and creating opportunities for growth.This is more than just a role – it's an opportunity to work on the next generation products and shape the future of consumer engagement in a uniquely challenging and rewarding sector.At Imperial Brands, we're an inclusive and forward-thinking global FMCG business, powered by 25,000 employees worldwide.
We operate in a highly regulated market – but that's where our innovation shines.
Be part of a friendly, collaborative team that thrives on pushing boundaries, all while staying true to compliance and integrity.Principle AccountabilitiesDevelop and execute creative, compliant strategies that connect with consumers across physical and digital channels, with a strong focus on brand and trade activation.Manage and optimise our digital ecosystem, including blu.co.nz, ensuring a seamless, insight-led customer journey from awareness to conversion.Leverage consumer insights, retail data, and digital analytics to shape targeted campaigns that balance innovation with regulatory compliance.Translate market and trade activation data into actionable strategies, driving visibility, engagement, and performance at key touchpoints.Activate non-traditional marketing channels, where legally permitted, to extend brand reach and reinforce in-market activity.Continuously test, learn, and refinetrade-focused initiatives using real-time performance data and creative experimentation.Skills and Experience RequiredProven experience in consumer, brand, or trade marketing, ideally within FMCG or a regulated industry.Turn consumer insights and data into effective, compliant campaigns, content planning, and performance optimisation.Creative thinker with a track record of driving impact in constrained marketing environments.Confident managing stakeholders and coaching direct reports, communicate well in a strong cross-functional team.What We OfferIn return for playing your part in shaping our future, you'll enjoy a comprehensive compensation package that includes a competitive base salary, performance-based bonus opportunity,KiwiSaver contributions and Four weeks annual leave.We also offer : Access to Employee Assistance Program (EAP) for wellbeing support.Regular team events that foster connection and collaboration.Inspiring, inclusive workspaces designed to support innovation and purposeful work, opportunity to learn, grow, and lead change.About UsWe're a truly international company, fourth largest in our industry and operating across 120 markets.
An inclusive, innovative global FMCG business supported by 25,000 employees.
As we embrace a new era of growth, we are transforming.
Our ways of working and culture are driven by a challenger mindset, constantly questioning the status quo where people can bring their best selves to work.
Our agility and collaboration are driving our ambitions, innovation and success all supported by our award-winning development programmes that creates exciting and rewarding career opportunities for all.
Encouraging inclusion at local levels and supporting a developing and robust diversity agenda globally, we're fully committed to creating and maintaining an environment that celebrates and respects difference.As a matter of policy, Imperial Tobacco or its subsidiaries never requests or requires payment as part of any recruitment process.Everyone BelongsEveryone belongs in Imperial.
We are proud of being a truly inclusive organisation.
We encourage and welcome applications from people of all ages, genders, ethnicities, nationalities, disabilities, sexual orientation, religions or beliefs and of neuro divergence.
We give fair and equal consideration to all our applicants.
Please contact us at
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