What you'll need to succeed :
- Honest, reliable, hardworking with a 'can do' attitude
- Excellent work ethic and great time management
- 5 years’ work experience in construction industry is required
The role will include, but not limited to :
Conduct research on market trends, consumer behavior, and competitors to identify opportunities and understand brand positioning.Create and execute comprehensive marketing and advertising strategies to meet brand objectives and grow market share.Oversee the development and maintenance of brand identity, including visual elements and messaging, to ensure consistency and recognizability.Plan and manage marketing campaigns, digital marketing efforts, and communication strategies to effectively reach target markets.Work closely with various internal teams (e.g., creative, sales, product development) and external agencies to ensure cohesive brand representation.Develop and manage marketing budgets to ensure effective allocation of resources and a strong return on investment.Track and analyze the performance of marketing campaigns and brand initiatives, adjusting strategies as needed.Provide input on new product development and marketing to ensure alignment with the overall brand strategy.