Event Promotion & Brand Experience Coordinator

Reporting to the Manager of Marketing & Brand Strategy, this position uses a brand stewardship approach to plan, coordinate, promote, and present college events in accordance with the college's mission, values, goals, and policies.

This role plays a key part in shaping public perception of Selkirk College by ensuring events are professionally presented and aligned with brand standards.

It supports institutional enrolment goals by building trust and credibility with community audiences through consistent, high-quality event experiences.

Due to the nature of this position, irregular hours are expected from time to time including working evenings and weekends.

Overview

Main Duties and Responsibilities

Event Promotion

Assist with the planning, scheduling, and execution of identified college events.

Develop, implement, and coordinate event communications plans.

Maintain event listings on owned media (websites), curating event information such as logistics, registration, and agenda information.

Coordinate promotion of identified events in conjunction with college marketing and communications campaign plans.

Monitor promotional channel metrics and provide recommendations for future promotion based on data from previous events.

Liaise with event organizers to facilitate tracking and management of invitation lists based on event specifics.

Event Presentation

Support event agendas by ensuring speakers, presenters, and MC are prepared with notes and materials.

Liaise with Indigenous Services to plan Indigenous Welcome components of events where appropriate.

Coordinate the presentation of college materials ensuring branded elements, audio visual display, directional signage, and promotional materials align with best practices to support brand stewardship.

Onsite Event Hosting and Presentation

Support coordination of identified events and logistics details.

Secure and present food and beverages in conjunction with the event logistics coordinator and / or the event organizer according to college expectations for professional and appealing events.

Monitor progress and implement appropriate follow-up action.

Respond to client needs, including complaints, concerns, and suggestions.

Other Duties

Monitor expenses and ensure the event is within budget.

Ensure all event costs are assigned and invoiced through the Finance Department.

Perform other duties as assigned by the Supervisor.

Skills, Knowledge, and Abilities

Relevant Post-Secondary Diploma, or equivalent combination of work experience and education.

Minimum of 2 years related experience in event planning and administration.

Experience with college or event marketing.

Experience using social media, websites, and design software considered an asset.

Education and Experience

Excellent interpersonal, organizational, and time management skills.

Effective verbal and written communication skills.

Excellent customer service skills.

Ability to multi-task, prioritize, and work through diverse activities within critical time constraints.

Proficient in MS Office Suite.

Personal vehicle and driver's license.

This is a temporary, part-time (50%) position, commencing October 20, 2025, and ending October 12, 2026.

Salary will be Pay Grade 8, $33.38 per hour, in accordance with the PPWC Collective Agreement.

To ensure your application is considered, you must apply directly through the Selkirk College Careers page.

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