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Facebook Advertising Specialist

Facebook Advertising Specialist

TwineWorkFromHome, Manawatū-Whanganui, New Zealand
4 days ago
Job description

Overview

Join a dynamic e-commerce jewelry brand as a Facebook Ads Specialist, focusing on driving growth in the US and European markets. You will be responsible for developing, executing, and optimizing Meta (Facebook & Instagram) ad campaigns tailored to the fashion and jewelry sector. The role requires a strategic mindset to maximize conversions and ROI, as well as the ability to target audiences effectively across the marketing funnel. This is an opportunity to make a significant impact on a growing brand and potentially establish a long-term collaboration based on performance and results.

Responsibilities

  • Develop and implement Meta (Facebook & Instagram) ad campaigns for a Shopify-based jewelry store
  • Optimize campaigns for conversions, ROI, and audience targeting at all funnel stages
  • Conduct A / B testing and analyze campaign performance data to inform strategy adjustments
  • Collaborate on creative direction to ensure ads align with brand style and objectives
  • Provide regular performance reports and actionable insights

Requirements

  • Proven experience managing Facebook and Instagram ad campaigns for e-commerce, fashion, or beauty brands
  • Strong understanding of audience segmentation and targeting for US and EU markets
  • Demonstrated ability to optimize campaigns for conversions and ROI
  • Proficiency with Shopify and Meta Ads Manager
  • Analytical skills to interpret campaign data and drive continuous improvement
  • Excellent communication and reporting abilities
  • Availability for part-time, contract-based work
  • About Twine

    Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

    Our Mission

    Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

    Seniority level

  • Mid-Senior level
  • Employment type

  • Contract
  • Job function

  • Marketing
  • Industries

  • Marketing Services
  • Referrals increase your chances of interviewing at Twine by 2x

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    Specialist • WorkFromHome, Manawatū-Whanganui, New Zealand

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