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Social Media Manager – Music Campaign

Social Media Manager – Music Campaign

TwineWorkFromHome, West Coast, New Zealand
2 days ago
Job description

Overview

Join to apply for the Social Media Manager – Music Campaign role at Twine .

A dynamic opportunity is available for a skilled Social Media Manager to lead the digital promotion of a newly completed album for an established band. The role involves organizing and managing a diverse range of content, including live studio performances and a behind-the-scenes documentary, while developing and executing a comprehensive social media campaign for the album release. The ideal candidate will bring creative vision and strategic expertise to maximize audience engagement and effectively promote the band’s music and related content. This is a project-based position with the potential for future collaboration.

Deliverables

  • Develop and implement a content strategy tailored to the album release and associated media.
  • Organize, schedule, and publish content across key social media platforms (Instagram, Facebook, TikTok, YouTube, etc.).
  • Create additional engaging content to support the campaign, including short-form videos, graphics, and written posts.
  • Oversee the rollout of live studio performances and documentary content, ensuring consistent branding and messaging.
  • Monitor campaign performance, analyze engagement metrics, and adjust strategies to optimize reach and impact.
  • Collaborate closely with the band to align content with their artistic vision and promotional goals.

Requirements

  • Proven experience managing social media campaigns for music, entertainment, or creative projects.
  • Strong content creation skills, including video editing, graphic design, and copywriting.
  • Proficiency with major social media platforms and scheduling tools.
  • Ability to analyze data and adapt strategies based on performance insights.
  • Excellent organizational and communication skills.
  • Creative mindset with a passion for music and digital storytelling.
  • Availability for project-based work, with flexibility for potential future projects.
  • Experience working with musicians or in the music industry is highly desirable.

    • About Twine

    Twine is a leading freelance marketplace connecting top freelancers, consultants, and contractors with companies needing creative and tech expertise. Trusted by Fortune 500 companies and innovative startups alike, Twine enables companies to scale their teams globally.

    Our Mission

    Twine's mission is to empower creators and businesses to thrive in an AI-driven, freelance-first world.

    Seniority level

  • Mid-Senior level

    • Employment type

  • Contract

    • Job function

  • Marketing

    • Industries

  • Movies, Videos, and Sound

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    Social Media Manager • WorkFromHome, West Coast, New Zealand