Talent.com
Senior Brand Manager (Japan Market)
Senior Brand Manager (Japan Market)Procter & Gamble • Queenstown, Otago, New Zealand
Senior Brand Manager (Japan Market)

Senior Brand Manager (Japan Market)

Procter & Gamble • Queenstown, Otago, New Zealand
2 days ago
Job description

Overview of the job

Do you want to lead marketing and commercial plans for one of our billion-dollar brands? The Senior Brand Manager (Japan Market) identifies business opportunities and works with the multi-functional team to build cohesive commercial plans! You are expected to lead and collaborate with different subject matter experts to deliver end-to-end plans for Japan via qualifying communication ideas, adjusting portfolio pricing and identifying shopping barriers and opportunities.

Your Team

You and other Senior Brand Managers (each handling a brand / category) will report to the Brand Director for the Category or Business Unit. You will work extensively with colleagues from Consumer Market Knowledge, Sales, Communications, Finance etc.

What Success Looks Like

  • Demonstrate positive relationship building skills in initial engagements with multi-functional teams
  • Deliver Scorecard Business Targets, in line with the goals of the Business Unit
  • Deliver Category growth, market penetration and gaining of New Users via Products Innovation Design, particularly in Japan
  • Successful Design and Deployment of Marketing Toolkits for the Brand

Responsibilities of the Role

  • Identify Japanese consumers’ needs and wants for P&G’s products, and provide inputs to Research & Development and technical team to design the right package and formula to win with local consumers
  • Lead consumer researches to develop qualified brand concept, benefit and claims that addresses Japanese consumers’ unmet needs
  • Communicate with Japanese local partners, stakeholders and suppliers to drive P&G business initiatives
  • Lead creative agencies to develop communication ideas and execute TV copy production designed / customized for the cultural nuances of Japanese consumers
  • Develop initiatives fit‑for‑use toolkits (including copy, prints, digital i‑banners, social & eCommerce contents, sampling trial toolkits, in‑store activation and demos, etc.), and deploy / guide Japan delivery team for execution
  • Coordinate with R&D, Consumer Research teams to qualify the product and package through various tests.
  • Craft promotion / pricing strategy and customer / distributor trade terms with the local trade team
  • Work with technical team to find the best solution of supply chain to manage the product cost within affordable level
  • Qualifications

  • A college degree (Bachelor’s or Master’s is fine, preferably with some business focus)
  • Excellent forward‑thinking, strategic and courageous leadership skills
  • At least 1.5 years of experience working in the FMCG industry for Japan market
  • Strengths with strategic and analytical thinking
  • An ability to drive innovation and brand growth
  • Strong ability to communicate and team capabilities
  • You are business proficient in the Japanese language and possess strong market knowledge of Japan as the role requires local consumer understanding to develop brand equity and marketing strategies for Japan Market
  • #J-18808-Ljbffr

    Create a job alert for this search

    Brand Manager • Queenstown, Otago, New Zealand

    Related jobs
    Senior / Marketing Manager, Joint Replacement & / or Medsurg - Singapore & Malaysia

    Senior / Marketing Manager, Joint Replacement & / or Medsurg - Singapore & Malaysia

    Stryker • Queenstown, Otago, New Zealand
    Looking for a place that values your unique talents? Discover Stryker's award-winning culture.We are proud to offer you our total rewards package which includes bonuses, healthcare, insurance benef...Show more
    Last updated: 27 days ago • Promoted
    Assistant Brand Manager (FMCG, One North, Established MNC)

    Assistant Brand Manager (FMCG, One North, Established MNC)

    PERSOL • Queenstown, Otago, New Zealand
    Assistant Brand Manager (FMCG, One North, Established MNC).We are seeking a Senior Associate Brand Manager to support the Global Brand Manager on a fast-growing product platform with strong innovat...Show more
    Last updated: 30+ days ago • Promoted
    Marketing Assistant

    Marketing Assistant

    Ideals Recruitment • Queenstown, Otago, New Zealand
    ACMV / construction industry is advantageous but not mandatory.Proficiency in spoken and written Japanese and English, to translate technical / marketing content and liaise with Japanese-speaking count...Show more
    Last updated: 30+ days ago • Promoted
    Senior Global Performance & Reward Partner

    Senior Global Performance & Reward Partner

    HSBC • Queenstown, Otago, New Zealand
    A leading global banking institution in Queenstown, New Zealand, is seeking a skilled Performance and Reward Partner to provide strategic leadership on P&R matters, collaborate on policies, and gui...Show more
    Last updated: 2 days ago • Promoted
    Senior Service Manager - SAP Brim (NBS)

    Senior Service Manager - SAP Brim (NBS)

    Synapxe • Queenstown, Otago, New Zealand
    Synapxe is the national HealthTech agency inspiring tomorrow's health.The nexus of HealthTech, we connect people and systems to power a healthier Singapore. Together with partners, we create intelli...Show more
    Last updated: 30+ days ago • Promoted
    Market Access Director, ASEAN

    Market Access Director, ASEAN

    Abbvie • Queenstown, Otago, New Zealand
    The Market Access Director, ASEAN will need to guide, coordinate, plan, and prioritize the broad area of market access capabilities to design and implement innovative market access solutions into t...Show more
    Last updated: 1 day ago • Promoted
    Luxury Auto Brand GM : Drive Growth, Sales & Experience

    Luxury Auto Brand GM : Drive Growth, Sales & Experience

    Wearnes Automotive Pte. Ltd. • Queenstown, Otago, New Zealand
    A luxury automotive company in Queenstown seeks an experienced brand leader.Responsibilities include driving business performance, setting strategic goals, and leading a team to enhance customer ex...Show more
    Last updated: 2 days ago • Promoted
    Brand Manager (Japan Market)

    Brand Manager (Japan Market)

    Procter & Gamble • Queenstown, Otago, New Zealand
    Do you want to lead marketing and commercial plans for one of our billion-dollar brands? The Brand Manager (Japan Market) identifies business opportunities and works with the multi-functional team ...Show more
    Last updated: 2 days ago • Promoted
    Senior Manager of Global Export Compliance

    Senior Manager of Global Export Compliance

    Fusion Trade Pte Ltd • Queenstown, Otago, New Zealand
    Senior Manager of Global Export Compliance.Fusion Worldwide is hiring a Senior Manager of Global Export Compliance who will support the development, implementation and management of the global expo...Show more
    Last updated: 2 days ago • Promoted
    Senior Business Development Manager

    Senior Business Development Manager

    ESSEC Business School • Queenstown, Otago, New Zealand
    The Senior Business Development Manager reports to the Head of Executive Education (EE) in ESSEC Asia Pacific in Singapore. He / She will be part of the Business Development team responsible for devel...Show more
    Last updated: 15 days ago • Promoted
    ASEAN Market Access Director — Growth & Pricing Strategy

    ASEAN Market Access Director — Growth & Pricing Strategy

    Abbvie • Queenstown, Otago, New Zealand
    A global pharmaceutical company is seeking a Market Access Director in Queenstown, New Zealand.In this role, you will lead integrated access strategies, collaborate with various departments, and en...Show more
    Last updated: 1 day ago • Promoted
    SEA Commercial Growth Lead - Distributors & Brand

    SEA Commercial Growth Lead - Distributors & Brand

    CROCS TRADING COMPANY PTE. LTD. • Queenstown, Otago, New Zealand
    A leading footwear brand is seeking a Senior Commercial Manager, Asia in Queenstown, New Zealand.This role focuses on driving profitable growth across Southeast Asia's key distributors by executing...Show more
    Last updated: 2 days ago • Promoted
    Senior Analytics and Insights Manager

    Senior Analytics and Insights Manager

    Procter & Gamble • Queenstown, Otago, New Zealand
    Are you passionate about data driven analytics to generate meaningful insights from diverse data sources? If so, then a role in our Analytics & Insights (A&I) organization is for you.Consumer & Mar...Show more
    Last updated: 13 days ago • Promoted
    Senior Partner Enablement Manager

    Senior Partner Enablement Manager

    SAP • Queenstown, Otago, New Zealand
    At SAP, we keep it simple : you bring your best to us, and we'll bring out the best in you.We're builders touching over 20 industries and 80% of global commerce, and we need your unique talents to h...Show more
    Last updated: 1 day ago • Promoted
    Senior Manager, Marketing & Distribution (5 months FTC)

    Senior Manager, Marketing & Distribution (5 months FTC)

    Warner Bros. Discovery • Queenstown, Otago, New Zealand
    Discovery… the stuff dreams are made of.When we say, “the stuff dreams are made of,” we’re not just referring to the world of wizards, dragons and superheroes, or even to the wonders of Planet Eart...Show more
    Last updated: 16 days ago • Promoted
    Senior Sales Manager

    Senior Sales Manager

    CROCS TRADING COMPANY PTE. LTD. • Queenstown, Otago, New Zealand
    The Senior Commercial Manager, Asia for Crocs is responsible for driving profitable and sustainable growth across the top four distributor partners in Southeast Asia, with a focus on executing prod...Show more
    Last updated: 2 days ago • Promoted
    Marketing & Brand Manager

    Marketing & Brand Manager

    RealNZ • Queenstown, Otago, New Zealand
    Are you a strategic storyteller with a passion for shaping unforgettable brands? We’re on the lookout for a Marketing & Brand Manager to lead brand and marketing strategies across our Tourism and M...Show more
    Last updated: 5 days ago • Promoted
    Brand Innovation Lead - FMCG, Global (Maternity Cover)

    Brand Innovation Lead - FMCG, Global (Maternity Cover)

    PERSOL • Queenstown, Otago, New Zealand
    A leading brand management company in Queenstown seeks an Assistant Brand Manager for a contract role covering maternity leave. You will lead innovation projects, develop integrated marketing campai...Show more
    Last updated: 1 day ago • Promoted