Senior Designer, Toys – Overview
Senior Designer – Join the award‑winning Design Team at ZURU Toys and drive creative impact across our toys portfolio. ZURU is on a mission to disrupt across industries and challenge the status quo through radical innovation and automation.
Founded in 2003, ZURU has grown to over 5,000 team members in more than 30 global locations. ZURU Toys re‑imagines what it means to play, while ZURU Tech leads a building revolution and ZURU Edge pioneers new generation FMCG brands.
Responsibilities
Design & Execution
- Develop and execute brand‑aligned visuals for digital (social, e‑comm), video (showroom assets), and retail (shelf, POS)
- Lead asset production from concept to delivery—including planning and art directing photoshoots, animation, and motion content
- Translate brand and product narratives into engaging, cohesive visual campaigns across formats
- Create motion assets in After Effects and Premiere Pro—such as animated content, reels, and short‑form brand videos
- Collaborate with the in‑house 3D / motion team to bring creative ideas to life
- Build brand guidelines, mood boards, and design templates that reflect each brand’s tone and strategy
- Work cross‑functionally to deliver high‑impact creative that supports global campaigns
Brand Development & Quality
Refresh and evolve visual identities to stay trend‑forward and category‑relevantApply insights from toy trends, packaging, and kids’ content culture into visual outputsEnsure creative output meets brand, quality, and colour standards across all formatsOversee production workflows and manage delivery of packaging and promotional materialsBrief and guide external partners including illustrators, animators, and photographersChampion visual standards and brand integrity across teamsPartner with marketing, product, and sales to align creative with business goalsParticipate in brainstorms to shape new brands, products, and campaign directionsSkills & Experience
5–8+ years’ experience in a similar senior design roleTertiary qualification in Graphic Design or a related fieldExpert proficiency in Adobe Creative Suite (Illustrator, Photoshop, After Effects, InDesign, Premiere Pro) and FigmaStrong skills in layout, typography, colour theory, animation, and attention to detailCreative problem‑solver with a fast, flexible workflowProven ability to manage multiple projects to tight timelinesCollaborative and self‑directed, with excellent communication skillsExperience using project management tools such as Hive, Airtable, or similar platformsAdded Advantage If You Have
Experience with 3D design tools such as Cinema 4D or BlenderIllustration and storyboarding capabilitiesFamiliarity with trends in toy branding and digital‑first marketingExperience managing or briefing external creative teams or agenciesLife at ZURU
ZURU is on a quest to re‑imagine tomorrow. With a high‑performing culture that encourages excellence, our team works toward ambitious goals, learning, performing, and improving together—all while having fun.
We empower talented individuals to do their best work every day. As ZURU is on a fast‑growth trajectory, there are opportunities here that you won’t find anywhere else.
Get to know us better by checking out @lifeatzuru on Instagram or visiting
What We Offer
Culture for GrowthHealth & Well Being BenefitsGlobal OpportunitiesSurrounded by an A‑Player TeamCompetitive RemunerationLots of fresh fruit, coffee, pals fridge and moreWe may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analysing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgement. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.
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