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ROLE DESCRIPTION
Digital Hub team at SAP is experiencing rapid growth and success with record software license sales. This could be your chance to join a growing team and develop your career with a purpose-driven technology leader. The team is looking for people who want to work in a fun and start-up environment. The primary responsibility of a Sales Development Executive is to build and manage a pipeline of software license opportunities and incremental revenue by systematic upselling and cross-selling aligned with Sales executives. He / she drives opportunity qualifications and manages the opportunities in the pipeline. The focus lies on selling an increasing portfolio of “volume-ready” offerings. As an integral part of the account team, the associate leverages other SAP resources, including presales teams, to drive opportunities to closure. The Executive will support Sales in closing deals.
EXPECTATIONS AND TASKS
- Generate Volume Business Pipeline
- Drive proactive outbound campaign activity into net new / Install Based contacts relevant persons in the company :
Make sure decision makers in target Company have all relevant details and messages to drive decision process.
Look for additional opportunities to further enhance contact such as digital resources or events.Watch for any stalled pipeline and initiate recovery procedures.Triage any opportunities that may not be ready to progress for opportunity nurture or downgrade to lead nurture process.Meet ambitious sales- and Demand Generation targetsBe SAP’s cutting edge for driving digital transformation (100%)Plan campaign strategy and action plan in alignment with the Sales Team, Marketing and Partner; adopt and deploy the latest marketing tools, tailor made for the digital age; digital and social selling skills; deploy next generation analytics for driving more deals for SAP Sales team; drive digital innovation for reaching target markets; nurture and accelerate opportunities already in pipeline with a closing date in 2+ quarters; this nurturing is proactive. Associate will partner with the Sales Representative in contacting and :Plan call and e‑mail activities in close alignment with Sales for most efficient opportunity acceleration
Drive ongoing nurturing of opportunities expected to enter active sales cycles in 6‑12 months out as agreed with managementData entry in the CRM systemDocument all the campaign execution and lead / opportunity management activities using the adequate systems correctly, work together with manager / expert as necessaryAssist in planning calls and outbound activities to generate Opportunities using the most efficient means, in collaboration with Field Marketing, Solution Specialists, Sales ManagementAlign with Sales colleagues for most effective territory planning and execution, covering all routes to marketGenerate and Qualify leads through proper means (cold calling, phone campaigns, email actions, etc.) as agreed with managementPass qualified leads to Inside Sales resource for sales stage executionRegularly review lead pipeline and progression. Proactively give qualitative and quantitative feedback to Marketing on campaigns using standard procedures and reportsSupport follow up on aging / stagnant leads and help to identify opportunities to re‑energize back into an active sales cyclesCAMPAIGN EXECUTION & LEAD MANAGEMENT
Assist in planning calls and outbound activities to generate Opportunities using the most efficient means, in collaboration with the Field Marketing, Solution Specialists, Sales ManagementAlign with Sales colleagues for most effective territory planning and execution, covering all routes to marketGenerate and Qualify leads through proper means (cold calling, phone campaigns, email actions, etc.) as agreed with managementPass qualified leads to Inside Sales resource for sales stage executionRegularly review lead pipeline and progression. Proactively give qualitative and quantitative feedback to Marketing on campaigns using standard procedures and reportsOPPORTUNITY AND LEAD NURTURING
Support follow up on aging / stagnant leads and help to identify opportunities to re‑energize back into an active sales cyclesPlan call and e‑mail activities in close alignment with Sales for most efficient opportunity accelerationDrive ongoing nurturing of opportunities expected to enter active sales cycles in 6‑12 months out as agreed with managementData entry in the CRM systemDocument all the campaign execution and lead / opportunity management activities using the adequate systems correctly, work together with manager / expert as necessaryWORK EXPERIENCE
Not more than 2 years’ relevant experience in Demand Generation, Operation or Sales supportEffective delivery of analysis results with data Visualization skillsBasic understanding and utilization of Text MiningHigh volume activity working environments, involving phone and a CRM / contact management systemBusiness level EnglishBachelor or equivalent business experiencSAP innovations help more than four hundred thousand customers worldwide work together more efficiently and use business insight more effectively. Originally known for leadership in enterprise resource planning (ERP) software, SAP has evolved to become a market leader in end‑to‑end business application software and related services for database, analytics, intelligent technologies, and experience management. As a cloud company with two hundred million users and more than one hundred thousand employees worldwide, we are purpose‑driven and future‑focused, with a highly collaborative team ethic and commitment to personal development. Whether connecting global industries, people, or platforms, we help ensure every challenge gets the solution it deserves. At SAP, you can bring out your best.
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Requisition ID : | Work Area : Sales | Expected Travel : 0 - 10% | Career Status : Graduate | Employment Type : Regular Full Time | Additional Locations : #LI-Hybrid
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